Creative Strategist

Join to apply for the Creative Strategist role at Darkroom About Darkroom Darkroom is the leading next-generation growth marketing firm engineering the brands of tomorrow. Founded in 2017, we set out to redefine what a modern agency could be, by replacing the inertia of legacy advertising behemoths with a model built for speed, intelligence, and measurable impact. At our core, Darkroom is a human services company powered by Matter, a universal AI commerce layer that integrates executive-level strategy with proprietary agentic technology. This fusion enables our teams to deliver outsized returns by enhancing creative output, operational efficiency, and revenue generation across every stage of the customer journey. Our track record speaks for itself: billions in attributable revenue driven across e-commerce marketplaces, media networks, DTC ecosystems, and social commerce platforms. Every engagement feeds into our proprietary data infrastructure, enabling a continuous feedback loop that accelerates growth, improves margins, and compounds results across our client portfolio. What began as a boutique design studio has evolved into one of the fastest-growing private companies in America (Inc. 5000) and among the most effective performance media agencies of the 2020s (Varos). Our founders were recognized by Forbes 30 Under 30 for advancing the intersection of technology, marketing, and advertising, cementing Darkroom’s role as a defining player in the future of media innovation. About The Role We’re looking for a visionary creative leader with deep experience in developing ad concepts for digital paid media advertising formats on Meta, TikTok, and other channels. You’re able to dive deep into the pixels and give tactical feedback on design and video, but understand how to thread the needle between performance frameworks, creative testing, and world‑building assets. You’re likely a Creative Strategist by trade with a background in Design, Video Editing, or Performance Marketing. You are hyper‑focused on paid media performance and developing advertisements that sell products and services. What you’ll do Lead high‑tempo creative strategy and direction for full‑funnel ad programs, typically Meta and TikTok, but also YouTube, Amazon, and Display Platforms. Deliver expert advice, concepts, directions, and briefs to sell products and services through short‑form video. Translate client’s marketing strategy and performance data into clear, compelling ad concepts, using metrics such as thumb‑stop rate, hold rate, and click‑through rate; adapt creatives to impact these metrics. Brief Designers and Editors on the creation of assets including static ads, animations, mobile‑first videos, and storyboards for short‑form content; be ready to jump into Figma or Photoshop to polish assets. Present creative work to stakeholders and clients with clarity, confidence, and strategic rationale. Monitor performance data in collaboration with the marketing team to inform creative iterations and improve results over time. You should apply if this sounds like you 3+ years of creative strategy work on performance ad programs, with a specific focus on short‑form video and statics; a record of impact on Meta or similar platforms. A digital portfolio showcasing performance ad work that includes short‑form video, motion, and statics with evidence of metrics impact. Ability to storyboard, cut, and ship ads; proficiency in Figma, Photoshop, or Illustrator; no strategy‑only candidates. Deep familiarity with hooks, angles, and push‑through metrics like thumb‑stop rate, 3‑second hold, and CPA; ability to translate data into testable concepts. Experience using AI tools such as ChatGPT, Midjourney, Perplexity, Icon, Runway, or similar for speed and volume; not just experiments. Excellent communicator in writing and presentation; ability to give actionable feedback and navigate client pushback. Proficiency in Figma (Auto Layout, Components), Adobe Creative Suite; capable of turning vague goals into tests and iterations. Productive orientation toward high volume: 50–100 new ads per month for scaling. Hard disqualifiers No Meta performance creative ad experience. No portfolio link or no performance context. Strategy‑only with no hands‑on design ability. Not excellent in client presentation and salesmanship. Working at Darkroom Darkroom is not a typical agency. We are looking for A players that want to build something great. There is no room in our organization for mediocrity and candidates that are not at the top of their game do not last. We move fast, think deeply, and expect every team member to bring insight and rigor to everything they touch. We hold a high bar for performance, creativity, and ownership — but we also support each other relentlessly. No egos, no red tape — just world‑class talent building something remarkable. Remote‑first culture with a strong community base; hybrid expectations for those in New York, Lisbon, Bay Area, Philly, São Paulo, or Barcelona. Flexible parental leave benefits. Endless growth opportunities across disciplines. Equal Opportunity Statement Darkroom is an equal opportunity workplace — we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Seniority Level Mid‑Senior level Employment Type Full‑time Job Function Marketing and Sales Industries Advertising Services #J-18808-Ljbffr