Senior Regional Communications Specialist

Há 4 dias


Salvador, Brasil beBeePublicRelations Tempo inteiro

About the Role We are seeking a highly skilled Public Relations Manager to lead our LATAM team. Develop and execute a regional PR calendar and embargo plan, ensuring alignment with global launches and LATAM sales priorities. Cultivate strong connections with top-tier tech and gaming editors, reviewers, and influencers across Portuguese and Spanish-speaking markets. Lead virtual and local events, manage press lists, invitations, materials, and post-event follow-ups. Key Responsibilities: Own the LATAM PR Plan – Develop and execute the regional PR calendar and embargo plan; ensure alignment with global launches and LATAM sales priorities. Build Media Relationships – Cultivate strong connections with top-tier tech and gaming editors, reviewers, and influencers across Portuguese and Spanish-speaking markets. Host Press Briefings & Events – Lead virtual and local events; manage press lists, invitations, materials, and post-event follow-ups. Coordinate Product Reviews – Manage the sample allocation, delivery, and follow-up process with regional media outlets. Partner Collaboration – Drive joint PR opportunities with distributors, e-commerce partners, and brand collaborators. Content Localization – Adapt global press materials for LATAM audiences to ensure cultural and linguistic accuracy. Monitor & Report – Track press coverage, analyze media performance metrics, and deliver post-launch summaries. Maintain Compliance – Ensure consistent application of embargoes, NDA terms, and authorized content usage. Qualifications: Bachelor's or Master's degree in Communications, Journalism, Marketing, or related field. 5–8+ years in tech, consumer electronics, or gaming PR across LATAM. Proven track record in media relations and launch management. Regional Expertise: Strong understanding of LATAM media ecosystem and regional communication styles. Existing relationships with major tech and gaming outlets. Language Skills: Fluent in English and either Portuguese or Spanish (bilingual proficiency preferred). Execution & Measurement: Strong organizational skills, ability to manage multiple launches. Familiarity with PR metrics such as share of voice and media reach.



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