Retention Manager

Retention Manager – Darkroom Join to apply for the Retention Manager role at Darkroom About Darkroom Darkroom is a technology‑driven growth marketing firm focused on growth‑stage consumer companies. Founded in 2017, the agency built on a universal AI commerce layer called Matter. The model deploys a unique blend of senior resources enriched by an agentic technology stack that enhances output, efficiency, and revenue generation for clients. The team has been responsible for billions of dollars in trackable revenue across e‑commerce marketplaces, DTC, and social commerce programs under management. Using research aggregated across engagements, Darkroom accelerates results for its portfolio by developing high‑impact digital strategies that unlock gateways to revenue growth, transform marketing operations, and prioritize profitability. About The Role We are looking for a highly innovative, data‑driven Retention Marketing Manager, who’s motivated by the challenge of working with some of the fastest growing e‑commerce and digital brands. You will join a team of email, SMS, and retention marketing experts to drive client revenue, partner with internal cross‑functional colleagues to deepen understanding of customer needs, focus on deepening retention and building loyalty, and lead a cross‑functional team to build creative strategies in email and SMS campaign development to help our clients grow. This role is fully remote, supporting a team in the EST time zone, and is open to candidates based in Spain, Mexico, Portugal, and Brazil. Qualifications 5+ years of experience in digital marketing, with hands‑on retention experience. Immersion in scaling personalized D2C/e‑commerce email and SMS programs that build deep customer relationships for clients. Creative messaging of value propositions of any brand’s product catalog to create engaging, informative, and persuasive email and SMS campaigns. Passion for developing creative customer journeys and loyalty programs that drive loyalty and lifetime value. Experience working in Klaviyo (or a similar ESP) including list segmentation, lifecycle drip automations, and triggered events; knowledge of Shopify and tech stack options such as Privy, JustUno, Yotpo, Octane AI, etc. Developed SMS and loyalty programming strategies and experience with SMS platforms such as Attentive, PostScript, SMSBump, or Klaviyo. Fast‑paced environment experience and ability to project‑manage multiple tasks for yourself, your team, and clients. Data‑driven decision making and excellence at turning analytics into actionable SMS and email strategies that drive client revenue. Continuous learning and staying on the cutting edge of trends and best practices in DTC marketing. Experience developing and executing customer loyalty programs that enhance LTV. At least one direct report before and exceptional leadership skills working with cross‑functional teams. Excellent verbal and written communication and presentation skills, plus ability to clearly articulate complex and sometimes technical ideas to a wide variety of people and groups at any level. A Day in the Life Serve as the primary retention lead for select clients, working to develop best‑in‑class retention strategies. On a bi‑weekly basis, lead meetings with clients to discuss current and future initiatives. Report on strategic KPIs for clients, creating insights and actionable recommendations to grow client retention engagement and revenue. Develop strategic campaign calendars and prioritize projects and initiatives designed to scale clients’ email, SMS, loyalty, and subscription programs. Project‑manage and delegate campaign briefs to your team, consisting of both retention specialists and designers. Review all client briefs and designs for approval before they are sent to the client to ensure campaign quality and accuracy. Assign segmentation and QA email and SMS campaigns ensuring flawless delivery to customer audiences. Execute on automation/flow logic set‑up, pop‑up builds, and app integrations. Coordinate cross‑departmentally with the Growth, Digital, and Marketplaces teams to develop cohesive campaigns that drive client growth. Working at Darkroom Remote‑first culture with a strong community base; hubs in the Bay Area, New York, Philly, Lisbon, Sao Paulo, and Barcelona. Parental leave: flexible parental leave benefits to support new parents during this important transition. Endless opportunities for growth: agency founded on an interdisciplinary approach, giving Darkroomers insights into services far beyond their job description. Grow skills and interests beyond niche and stay at the forefront of industry through total immersion in cross‑functional collaboration. Equal Opportunity Statement Darkroom is an equal‑opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. #J-18808-Ljbffr