B2B Global Strategy Marketing Specialist

We are Lenovo. We do what we say. We own what we do. We WOW our customers. Lenovo is a US$69 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit , and read about the latest news via our StoryHub . Description and Requirements Exciting opportunity to join one of the fastest growing mobile technology players in the world focused on the global marketing for Motorola’s Enterprise business. Motorola is a global mobile technology player with double digit billions in revenue. One of the key strategic pillars is to accelerate growth into the enterprise mobility space. This role will support and drive Enterprise Marketing for the business working closely with key senior stakeholders across the organization including Sales, Product, Strategy & Operations. Responsibilities Coordinate strategy, development, and optimization of integrated campaigns, focused on key Motorola priority solution themes that are designed to drive brand awareness, customer acquisition, and revenue growth. Collaborate with cross-functional teams, including product management, product marketing, sales, creative departments, external agencies, and partners to ensure alignment and successful execution of marketing initiatives. Provide guidance and support to regional marketing teams, offering direction, training, and resources as needed. Conduct market research and analyze industry trends to identify opportunities and develop targeted marketing plans for different regions and target audiences. Orchestrate campaign and content development across a network of contributors and stakeholders. Leverage CRM, marketing automation and other relevant touchpoints on the buying journey to develop lead generation and engagement programs. Oversee the development and implementation of integrated marketing campaigns, including digital, email marketing, sales enablement and content marketing. Monitor and analyze marketing performance metrics, track campaign effectiveness, and provide insights and recommendations for optimization. Measure and report on the success of marketing initiatives to senior management, highlighting key metrics and achievements. Stay updated on industry best practices, emerging technologies, and marketing trends, and apply them to enhance marketing strategies and tactics. Required Qualifications Bachelor’s degree or equivalent experience is required Advanced English At least 5+ years of experience in branding, digital design, and global marketing campaigns Preferred Qualifications MBA or other relevant advanced degree is a plus Experience working with cross functional teams (e.g., product marketing, PR, CX, etc); Experience working with customer journey, insights, and research. Proven ability to work with virtual teams that are geographically spread. Ability on presentations (creating and presenting) and excellent negotiation skills. Demonstrated ability to define, refine and implement and govern processes, procedures, and policies. Innovative and creative, ability to engage others regarding new ideas and projects. Strong analytical skills, creativity, communication abilities, and proficiency in digital marketing tools and platforms are also highly valued in this role. If you require an accommodation to complete this application, please #J-18808-Ljbffr