Senior Marketing Cro Developer

We're revolutionizing the fitness & wellness industry, and we're looking for talented people to help us do it. Mindbody + ClassPass bring together the best of both sides of the market: Mindbody is the industry's most trusted all-in-one technology platform; ClassPass is one of the most popular apps for fitness & self-care enthusiasts. Together we're partnering with more than 70,000 fitness studios, gyms, salons, and spas around the world. We're not just another tech company—we're far and away the leader of our industry. So join the team, work with mission-led people, and enjoy amazing benefits. Let's see what we can accomplish together
**Who we are**:
Creativity, collaboration, camaraderie—on the Marketing team we live our company values, developing and delivering strategic initiatives in a dynamic, data-led environment. Driven by growth and innovation, our projects move quickly and adapt to the ever-changing landscape of B2B & consumer marketing. Our goal is to reinforce the company's position as the world's most trusted software provider for fitness, beauty, and wellness. We're making Mindbody a household name.
**About the right team member**:
We're looking for a Senior Marketing CRO Developer, with a strong background in JavaScript and web management, to join our Conversion Rate Optimization team. Your mission will be to drive our partner website CRO roadmap, identifying opportunities for optimizations, sizing impact, and driving the execution of the test implementation.
You'll focus on developing custom code to build web features that match test designs provided in a way that minimizes risk to web performance and enhances the user experience. You advocate for great user experience and use a data-driven approach to strengthen test designs. Your close attention to detail ensures the team can feel confident all test designs will be proofread and quality-checked before launch.
**About the role**:
- Leverage our existing tech stack of HubSpot and Optimizely to create innovative, revenue-driving experiments on our partner website
- Scope the impact of new web experiments using data from Google Analytics and HubSpot
- Create new processes to implement never-tested-before web features that minimize risk to performance while getting the ultimate business impact
- Project manage experiments using the DACI method
- Perform quality assurance checks on web features
- Monitor web performance metrics using Google Analytics, HubSpot, and Optimizely
**Key Responsibilities**:
- Leverage front-end web development coding skills to build high-impact web experiments
- Quality check messaging and user journeys
- Monitor web performance using Google Analytics and HubSpot
- Maintenance of HubSpot CMS
- Support cross-team web experiments driven by the Product, Design & Engineering teams
**Skills & experience**:
- Strong web management experience
- Previous experience working with Optimizely or a similar A/B testing tool
- Formal experience using Google Analytics 4
- Advanced knowledge of JavaScript, HTML & CSS
- Expert experience with HubSpot or a similar CMS tool is a plus
- Experience with SQL, Snowflake, and Tableau is a plus
- Familiarity with B2B Marketing is a plus
**Have we piqued your curiosity?**:
Sound like the role for you? We'd love to hear from you Even if you're not 100% sure about potential fit, we still encourage you to apply. We're looking for the right person, not the perfect series of checkboxes.
Mindbody is an Equal Opportunity Employer. We highly value diversity at our company and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.

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