Marketing Data Analyst

Há 6 dias

Mato Grosso, Brasil Chiliz Tempo inteiro
**ABOUT US**
Socios has partnered with some of the world's best teams, including Paris Saint-Germain, Juventus, FC Barcelona, Atlético de Madrid, UFC, Galatasaray, Manchester City FC, and many more.
**OUR BRANDS & CHANNELS**
We are building the web3 infrastructure for sports & entertainment
Founded in 2018, Chiliz is a blockchain provider focused on the sports and entertainment industry. We build scalable, secure blockchain-enabled solutions that supercharge fan experiences using digital assets.
**THE ROLE**
**Duties and Responsibilities**:
- Analyze top-funnel metrics and KPIs to support branding strategies, leveraging sponsorships, brand ambassadors, and influencer collaborations.
- Evaluate performance across digital acquisition channels such as Paid Social, SEO, Affiliates, PPC, and Programmatic, understanding their underlying technologies.
- Collaborate with the media planning team to measure and enhance the success of online media campaigns.
- Contribute towards segmentation projects to enhance targeting and improve campaign efficiency.
- Deliver proactive, in-depth analyses and recommendations to stakeholders, ensuring they can make informed decisions.
- Develop and maintain dashboards tailored to business needs, offering clear visualizations and actionable insights.
- Encourage greater stakeholder engagement with data, reports, and dashboards to foster a culture of data-driven decision-making.
- Monitor and track key metrics daily, addressing anomalies or unexpected trends to prevent potential issue
**Requirements**:
- 3+ years experience in a similar role.
- Graduated in Statistics, Mathematics, Marketing or a similar quantitative field.
- Familiarity with marketing disciplines such as SEM, Online Display, Affiliates and Social Channels.
- Familiarity with Google Analytics, GTM, Campaign Manager 360, Search Ads 360, Braze, or similar platforms.
- Proficient in SQL for database querying.
- Experience with Python and/or R for data transformation, analysis and modelling.
- Skilled in using Tableau or similar for BI reporting.
- Good analytical and problem-solving skills.
- Proactive and initiative-taker.
- Excellent in communicating and presenting insights.
**Good to have**:
- Experience with customer data platforms like Segment.
- Knowledge of machine learning algorithms applied to marketing use cases.
**What We Offer**:
We offer you the chance to grow, to learn, to flex your creative muscles and to work on a project that is providing excitement to thousands of users.
Our interview phase is a 3-step process where you'll be able to ask us anything and get to know your team too. From HR right through to your team lead, we need this process to work both ways: It's not just about you fitting in, but about us being the right fit for you too.
Are you ready to work with the world's best teams? Are you happy to try, fail and bounce back? Are you excited to keep pushing the boundaries of technology?
We've got offices across the world, over 30 nationalities in our ranks and the most important superpower of all - flexibility. Our competitive salaries, wellness allowance, healthcare and pension plan are just the tip of the iceberg. You'll gain friends, experience and a good challenge, we'll gain you.
Are you ready?

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