Senior Digital Marketing Analyst

4 semanas atrás

São Paulo, Brasil Edwards Lifesciences Tempo inteiro

Overview

Senior Digital Marketing Analyst - LATAM. This position has a LATAM scope and the objective to develop, execute, coordinate and review marketing campaigns in Portuguese, English and Spanish and develop and execute digital initiatives for the Surgical business unit. Other product support activities may apply.

What you'll do
  • Develop, execute and adapt marketing campaigns for the LATAM region, following company policies, building a comprehensive calendar and using different channels for implementation.
  • Develop and work on the strategy for digital initiatives focused on external and internal stakeholders, aligned with global initiatives and seeking new solutions.
  • Support product management activities, including launches, events and other needed activities.
  • Analyze digital trends and map competitors' activities for both digital and marketing campaigns.
  • Recommend and lead the implementation of continuous process improvements as it relates to marketing.
  • Track budget expenses forecast related to this role to guarantee accuracy.
  • Provide knowledge transfer and training to the sales team regarding activities performed by this role.
  • Other marketing activities may apply.
What you'll need
  • Bachelor's Degree or Equivalent in marketing, communication, publicity with solid experience in Digital Marketing.
What else will help you
  • Advanced computer skills including use of MS Office Suite.
  • Experience working in a global matrixed environment.
  • Experience with digital tools.
  • Experience with related software and applications (e.g., JDE, SFDC) preferred.
  • Fluency in English and local languages (Portuguese and Spanish).
  • Excellent written and verbal communication skills and interpersonal relationship skills.
  • Excellent problem-solving and critical thinking skills.
  • Full knowledge and understanding of Edwards policies, procedures and guidelines relevant to analytics.
  • Adhere to all company rules and requirements (e.g., pandemic protocols, Environmental Health & Safety rules) and take adequate control measures to prevent injuries and protect the environment.
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Management and Manufacturing
Industries
  • Medical Equipment Manufacturing

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