Performance Marketing/UA Manager

4 semanas atrás


Região Geográfica Intermediária de Sorocaba, Brasil Infatica.io Tempo inteiro

Overview Performance Marketing/UA Manager (Gaming, b2c software) Base pay range: $4,000.00/yr - $6,500.00/yr This range is provided by Infatica.io. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. This role is for a data-driven and agile Performance Marketing/UA Manager to lead user acquisition for our innovative gaming software platform (Game Launcher). The core mission is to drive high-quality traffic, acquire users cost-effectively, and scale our presence in key international markets. You will sit at the intersection of growth marketing, data analysis, and product, testing hypotheses with Product Managers and optimizing campaigns for maximum ROI. Key Responsibilities Develop and execute a comprehensive performance marketing strategy to drive user growth for our desktop game launcher Manage end-to-end campaigns across multiple channels including Google Ads, YouTube, Facebook/Instagram, TikTok, Telegram, Reddit, Discord, and Twitch Rapidly launch and test campaign hypotheses, creatives, and audience targeting to identify winning combinations for scaling Work with CPA/CPI models, focusing on optimizing for key events like successful installations and user retention Implement and analyze user event tracking, build conversion funnels, and continuously optimize the user journey to improve conversion rates and reduce churn Collaborate with the product team to align marketing strategies with product goals and user propositions Analyze campaign performance data to provide actionable insights and report on KPIs such as CAC, LTV, ROI, and user retention Requirements (mandatory) Proven experience in Gaming performance marketing for B2C software Hands-on expertise with Google Ads, YouTube, Meta, and TikTok advertising; experience with Telegram, Reddit, Discord, or Twitch is a significant plus Demonstrable success in driving traffic from Tier-1 geos (US, UK, Germany, France) Strong analytical skills and proficiency with marketing analytics tools for tracking and optimization Experience with building and optimizing campaigns on a CPA/CPI model A proactive, "get things done" attitude with a positive and open communication style High flexibility and ability to thrive in a fast-paced environment, adapting quickly to market trends and platform algorithm changes Ownership and autonomy. Leadership qualities and the ability to argue your point of view with data-driven reasoning Fluent English Nice to have Experience with micro-/nano-influencer marketing within the gaming niche Deep understanding of gamer psychology and trends within gaming communities (Minecraft experience is a huge advantage) Experience in collaborations with indie game developers and small studios Experience in affiliate or arbitrage traffic Benefits What We Offer: A competitive salary package (based on your experience and location) Great opportunities to work on a cutting-edge product in the dynamic gaming industry A remote-friendly work environment/work-life balance Ownership/freedom. A challenging role with high autonomy and a direct impact on the business growth Seniority level Mid-Senior level Employment type Full-time Job function Marketing Industries IT Services and IT Consulting Referrals increase your chances of interviewing at Infatica.io. Get notified about new Marketing Manager jobs in Montenegro, Rio Grande do Sul, Brazil. #J-18808-Ljbffr


  • Customer Success Manager

    3 semanas atrás


    Região Geográfica Intermediária de São Paulo, Brasil Marketing Ninjas Tempo inteiro

    Marketing Ninjas is a cutting-edge marketing agency specializing in helping restoration companies gain more referral partners and secure exclusive leads. As a faith-driven and ninja-themed company, we operate with the highest standards, integrity, and a commitment to excellence. Our mission is to empower our clients with the tools and strategies they need to...

  • Success Manager(Brazil)

    3 semanas atrás


    Região Geográfica Intermediária de Sorocaba, Brasil MGID Tempo inteiro

    Join to apply for the Success Manager(Brazil) role at MGID 2 weeks ago Be among the first 25 applicants Join to apply for the Success Manager(Brazil) role at MGID Get AI-powered advice on this job and more exclusive features. Job DescriptionMGID is a global native advertising platform that helps brands reach unique local audiences at scale. At MGID, we...

  • Social Media Ads Manager

    3 semanas atrás


    Região Geográfica Intermediária de Sorocaba, Brasil GrowthPair Tempo inteiro

    Join to apply for the Social Media Ads Manager role at GrowthPair Get AI-powered advice on this job and more exclusive features. We are seeking a Social Media Ads Manager to support our paid social efforts across Facebook, Instagram and TikTok. This role is responsible for planning, executing, and optimizing paid social campaigns across platforms to drive...

  • E-commerce Marketing Manager

    3 semanas atrás


    Região Geográfica Intermediária de Juiz de Fora, Brasil Living in a Bubble Tempo inteiro

    Living in a Bubble is a fast-growing e-commerce brand specializing in premium campervan accessories. With operations in Australia, the USA, Canada, and Germany, our mission is to empower van‑lifers and adventurers with products that combine innovation, quality, and design. Key Responsibilities Performance Marketing: Manage and optimize multi‑channel...

  • Sr Marketing Growth Manager

    3 semanas atrás


    Região Geográfica Intermediária de Sorocaba, Brasil Despegar Tempo inteiro

    Overview No #TeamDecolar somos um time de grandes profissionais dedicados a criar as melhores experiências para que as viagens enriqueçam a vida das pessoas. Trabalhamos em equipe, não temos medo de errar e procuramos sempre mais. #TeamDecolar é crescer, se desenvolver, é traçar uma meta e não parar até alcançá-la. Inovamos, criamos, aprendemos com...

  • Cloud Engineering Manager

    3 semanas atrás


    Região Geográfica Intermediária de Sorocaba, Brasil Canonical Tempo inteiro

    Join or sign in to find your next job Join to apply for the Cloud Engineering Manager role at Canonical 1 week ago Be among the first 25 applicants Join to apply for the Cloud Engineering Manager role at Canonical Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform,...

  • Google PPC Manager

    3 semanas atrás


    Região Geográfica Intermediária de Sorocaba, Brasil Righthookdigital Tempo inteiro

    Job Title: Google PPC Manager (LATAM) Location: Remote Engagement: Contractor Experience: 2+ years in PPC for eCommerce Hours: 9am - 5pm Compensation: USD $20,000/p.a. (plus potential bonuses) About Us At Right Hook Digital, we’re a global performance marketing agency dedicated to helping eCommerce brands scale with expert strategy, creative and...

  • Engineering Manager

    3 semanas atrás


    Região Geográfica Intermediária de Sorocaba, Brasil Canonical Tempo inteiro

    Join to apply for the Engineering Manager - MLOps & Analytics role at Canonical Continue with Google Continue with Google 1 month ago Be among the first 25 applicants Join to apply for the Engineering Manager - MLOps & Analytics role at Canonical Get AI-powered advice on this job and more exclusive features. Sign in to access AI-powered advices Continue with...

  • Senior Product Manager

    3 semanas atrás


    Região Geográfica Intermediária de Sorocaba, Brasil Yuno Tempo inteiro

    Join to apply for the Senior Product Manager - Core Team role at Yuno Join to apply for the Senior Product Manager - Core Team role at Yuno Remote, Americas or Europe time zones, Full Time, Individual Contributor, +6 years of experienceWho We AreAt Yuno, we are building the payment infrastructure that enables all companies to participate in the global...

  • Software Engineering Manager

    3 semanas atrás


    Região Geográfica Intermediária de Sorocaba, Brasil Canonical Tempo inteiro

    Software Engineering Manager - Container and Virtualisation Infrastructure Join to apply for the Software Engineering Manager - Container and Virtualisation Infrastructure role at Canonical Software Engineering Manager - Container and Virtualisation Infrastructure 1 day ago Be among the first 25 applicants Join to apply for the Software Engineering Manager -...