Global Strategic Marketing Manager, Hair Care

Global Strategic Marketing Manager, Hair Care Job Location : Brecksville, OH or São Paulo, BR Job type : Full-Time, Exempt Type of role : Hybrid. 3 days onsite About Lubrizol We value diversity in professional backgrounds and life experiences. By enabling a consistent, unbiased, and transparent recruitment process, Lubrizol seeks to create a positive experience for candidates so we can get to know them at their best. We recognize unique work and life situations and offer flexibility, ensuring our employees feel engaged and fulfilled in every aspect of life. What You'll Do We are seeking a Global Strategic Marketing Manager, Hair Care to join our diverse and innovative team. This role is based in either Brecksville, OH (USA) or São Paulo, Brazil , and is ideal for strategic marketing professionals who are passionate about the hair care industry and eager to make a meaningful impact on a global scale. In this role, you will lead the development and execution of marketing strategies that drive brand growth, elevate consumer engagement, and expand our hair care portfolio worldwide. Success in this role requires a combination of strategic insight, creative thinking, and analytical rigor to deliver marketing programs that resonate across varied cultural and regional marke What We're Looking For Strategic Marketing Leadership : Develop and implement the global marketing strategy for the Hair Care – Leave On segment to achieve target market positioning. Align global and regional strategies and ensure seamless execution across markets. Interface across functions to lead initiatives that differentiate Lubrizol in the Beauty, Home, Pharma, and Nutra segments Innovation and Portfolio Development : Identify portfolio gaps and activate innovation initiatives to drive market success. Analyze market trends to inform product positioning and value propositions. Customer and Market Engagement : Conduct voice-of-customer interviews and pipeline previews with strategic customers. Collaborate with promotional marketing on campaigns, tools, and event activations. Product Launch and Commercial Execution : Lead new product launches, including positioning, pricing, and placement strategies. Partner with product management on pricing strategies to meet financial and growth targets. Cross-functional Collaboration and Enablement : Lead the global marketing function, collaborating with regional and cross-functional teams. Provide guidance to regional sales, marketing, and technical teams on growth initiatives. Performance Tracking and Reporting : Track and report KPIs for strategic initiatives and new product sales monthly. Skills That Make a Difference Preferred : Bachelor's degree in a technical discipline and MBA (or equivalent). Relevant experience may be considered in place of formal education Required : Direct experience in the Hair Care industry, preferably within the Leave-On segment, with a strong understanding of market dynamics and consumer trends. At least 10 years of marketing experience in B2B and / or B2C environments Proven experience in New Product Development, including leading product launches from concept to commercialization. Fluent in English; additional language skills are a plus. Comfortable with international travel, approximately 20 to 25%. Strong communicator with the ability to craft persuasive messaging, influence cross-functional stakeholders, and present ideas clearly to diverse audiences. Proven leadership in managing complex projects and driving cross-functional collaboration. Experience working in matrixed organizations, with a track record of building effective partnerships across customer service, supply chain, product management, and demand planning. Strategic thinker with a results-oriented mindset and the ability to translate insights into actionable plans. Solid understanding of financial principles, market dynamics, and pricing strategies. Highly adaptable and resilient, able to navigate change and ambiguity with confidence. Trusted team builder with a passion for developing talent and fostering inclusive, high-performing teams. Perks and Rewards That Inspire Competitive salary with performance-based bonus plans 401K Match plus Age Weighted Defined Contribution Comprehensive medical, dental & vision offerings Health Savings Account Paid Holidays, Vacation, and Parental Leave Flexible work environment Learn more at benefits.lubrizol.com Ready for your next career step? Apply today and let's shape the future together It’s an exciting time to be part of Lubrizol. Lubrizol is not staying put. We are continually learning and evolving. Our passion delivers our success — not only for Lubrizol but for those who count on us every day : our employees, customers, and communities. As a diverse, global team, we work together to solve some of the world’s most pressing challenges. We impact everyday lives through science only Lubrizol can deliver, and we never stop pushing to do it better. One of the founding principles of The Lubrizol Corporation more than 90 years ago was treating every employee with dignity and respect. That same commitment is only stronger today. More than that, we are committed to providing an environment where every employee can be the best they can be, no matter their race, color, religion, sex, national origin, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic. #LI-JA1 #LBZUS #LI-Hybrid #J-18808-Ljbffr