Marketing Generalist

Blue Orange Digital is a data and AI consulting firm that helps companies turn complex data into real business outcomes. We partner with organizations across industries to design and deploy scalable data infrastructure, advanced analytics, and AI-powered solutions. Our team is fully remote, and driven by curiosity, impact, and innovation. Company Overview Blue Orange Digital is a boutique data & AI consultancy that delivers enterprise-grade results. We design and build modern data platforms, analytics, and ML/AI Agent solutions for mid‑market and enterprise clients across Private Equity, Financial Services, Healthcare, and Retail. Our teams work with technologies like Databricks, Snowflake, dbt, and the broader Microsoft ecosystem to turn messy, real-world data into trustworthy, actionable insight. We’re a builder‑led, client‑first culture that prizes ownership, clear communication, and shipping high‑impact work. Note: Please submit your resume in English, as all application materials must be in English for review and consideration. The Role This is a hands‑on, content‑driven marketing role for someone who can write consistently, think strategically, and grow into a well‑rounded marketing generalist. You’ll own day‑to‑day content execution (social, newsletter, blog), while also helping shape campaigns, messaging, and distribution that support inbound, outbound, ABM, and GTM efforts. If you enjoy turning ideas into shipped work—and want exposure to the full marketing stack—this role is for you. This is a part‑time, hourly contractor position. What We’re Looking For A content‑first marketer who can write, ship, and iterate consistently (social, newsletter, blog) Ability to connect content to broader marketing strategy (inbound, campaigns, GTM, ABM) Thinks beyond individual posts and helps build campaigns, messaging, and distribution plans Interested in growing into a true marketing generalist across multiple channels Strong ownership mindset: organized, reliable, and able to manage multiple projects Collaborative and comfortable working closely with founders and the sales team Curious and proactive—willing to learn, test, and iterate quickly Responsibilities Content & Campaign Execution Own and execute content production across: Social media Newsletter Blog Turn ideas, priorities, and business goals into a content calendar and campaign plan Repurpose content into multiple formats and improve distribution across channels Marketing Initiatives Help build marketing initiatives that support: Inbound demand generation ABM and outbound sales support GTM campaigns and launches Create and manage a founder‑led content strategy (voice, cadence, repurposing) Performance & Optimization Support basic performance tracking and reporting across: Content performance Email performance Website traffic Campaign tracking Use insights to improve messaging, formats, and distribution over time Marketing Tools (Must‑Have / Strong Plus) Comfortable using AI / LLM tools to improve marketing output and speed (ChatGPT, Claude, Gemini, etc.) Experience with content and workflow tools: Canva Asana Beehiiv Basic working knowledge of HubSpot (CRM and marketing fundamentals) Marketing Knowledge Basic understanding of marketing metrics and analytics: Content performance Email performance Website traffic Campaign tracking Social media management experience (especially founder‑led content) Basic knowledge of SEO (keywords, on‑page best practices, content structure) Understanding of inbound marketing and how content supports lead generation and sales Why You’ll Love This Role High ownership and visibility—your work will ship and be seen Direct collaboration with founders and revenue teams Opportunity to grow into a full‑stack marketing generalist Room to experiment, learn, and shape how marketing is done at BOD A team that values clarity, execution, and continuous improvement Benefits: Fully remote Flexible Schedule Paid parental/bereavement leave Worldwide recognized clients to build skills for an excellent resume Top‑notch team to learn and grow with Salary: $15- $20/hr (hourly range, depending on experience) Background checks may be required for certain positions/projects. Blue Orange Digital is an equal‑opportunity employer. #J-18808-Ljbffr