Digital Marketing Strategist

Há 10 horas

Rio de Janeiro, Brasil beBeeMarketing Tempo inteiro

Job Overview We are seeking a detail-oriented and analytical individual to own the planning, execution, and optimization of multi-channel marketing initiatives in Brazil.Key Responsibilities Develop and execute multi-channel marketing campaigns from concept to delivery. Operational Excellence Continuously improve and build scalable marketing workflows and operational frameworks. Channel Management Manage and optimize performance across multiple channels — Email Marketing, Push Notifications, Landing Pages, Social Media, Affiliates, SEO, Paid Ads, and more. Collaboration and Stakeholder Management Collaborate closely with designers, translators, copywriters, operators, and developers to ensure timely and high-quality campaign delivery. Planning and Budgeting Lead quarterly planning for regional deliverables and team priorities; ensure efficient resource allocation and ROI optimization. Testing and Optimization Coordinate and analyze A/B tests across strategies, cohorts, and channels to enhance conversion rates and campaign effectiveness. Data Insights and Analysis Deliver actionable insights and analyses focused on acquisition, activation, and retention strategies. Requirements 2+ years of experience in Marketing Operations, Growth, Digital Marketing, or related roles. Strong analytical mindset with proficiency in marketing analytics tools (e.g., Excel, Google Analytics, Looker Studio, Tableau.) Hands-on experience managing multi-channel marketing campaigns. Excellent communication skills both in English and Brazilian Portuguese. Project management skills. Familiarity with A/B testing, automation platforms, and performance measurement. Strong attention to detail and ability to manage multiple stakeholders and priorities. Experience in crypto and/or fintechs is a plus Bonus: Experience managing marketing efforts across multiple regions.

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