Senior Digital Marketing Specialist

Há 20 horas


Belo Horizonte, Brasil Bebeedigitalmarketing Tempo inteiro

Job Role We are seeking a results-driven Digital Marketing Strategist to spearhead the planning, execution, and optimization of paid advertising campaigns across multiple platforms. This includes setting up, managing, and optimizing campaigns through keyword research, ad creation, audience targeting, and bidding strategies. Key Responsibilities The ideal candidate will closely monitor campaign metrics such as Cost-Per-Click (CPC), Conversion Rate (CTR), Cost-Per-Acquisition (CPA), and Return-On-Ad-Spend (ROAS). Collaboration with content and design teams is essential to develop creative assets for ads, ensuring alignment with business objectives. A/B testing of ad copy, visuals, and landing pages is crucial to improve performance and drive optimal results. Required Skills & Qualifications A Bachelor's degree in Marketing, Communications, or a related field is preferred. Familiarity with Google Ads and/or Facebook Ads is necessary. The successful candidate must possess a strong analytical mindset and attention to detail to make data-driven decisions. Benefits Prolonged exposure to the marketing industry allows for continuous learning and growth opportunities. Additional Information This role is an excellent opportunity for individuals looking to transition into digital marketing or enhance their skills within the field. #J-18808-Ljbffr



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