Paid Media Campaign Manager Job Post

4 semanas atrás

Brazil beBeeCampaign Tempo inteiro

Job Title: Paid Media Campaign Specialist We are seeking a skilled Paid Media Campaign Specialist to manage cross-channel paid media campaigns for e-commerce and lead generation brands. This role is ideal for someone who is both a strategist and an operator, able to dive deep into performance data and bring a test-and-learn mindset to every campaign. Campaign Management: Plan, launch, and optimize paid campaigns across Google Ads, Meta/Instagram, TikTok, Pinterest, LinkedIn, and Microsoft Ads. Analyze campaign data daily and adjust targeting, bidding, and creative to maximize performance. Key Responsibilities: Campaign Strategy & Innovation: Build and test strategies across new and emerging channels (e.g., Demand Gen, CTV, Retail Media). Collaborate with analytics teams to develop performance-driven media briefs. Requirements: 5+ years managing multi-channel paid media campaigns across Paid Search and Paid Social. Proven success optimizing toward ROAS, CPA, CPL, and revenue targets. Experience managing large-scale budgets across multiple brands in the English-speaking markets (US preferred). Proficiency with GA4, Rockerbox, Supermetrics, or equivalent tools. Understanding of forecasting, cross-channel attribution (MMM or MTA), and incrementality testing.

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    Brazil Adquadrant Tempo inteiro

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