Associate Director, Awareness Media, Brazil Job ID: 3099823
Há 4 horas
About the role At Audible, we believe stories have the power to transform lives. It’s why we work with some of the world’s leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us. Responsibilities Own annual and quarterly paid media strategy for brand awareness and consideration in Brazil Translate global brand objectives into locally relevant and culturally resonant media campaigns Align paid media with broader marketing calendar and cross‑functional plans (Brand & Content Marketing, Organic Social, PR, Partnerships, etc.) Lead media briefing, channel planning, and activation across TV, online video, media partnerships, cinema, audio, out‑of‑home, display, paid social, and influencer channels Ensure full‑funnel integration and test‑and‑learn approaches to optimize reach, frequency and media efficiency partnering closely with the performance media team Partner with Business Insights team to define KPIs, attribution models, and brand lift studies Use data to optimize campaigns and inform future strategies Be a trusted media lead within the Audible Brazil team, representing paid media in key meetings Collaborate closely with Brand & Content Marketing, Performance Media, Creative and Business Insights, and Global Awareness Media teams Qualifications 8+ years of professional non‑internship marketing experience Experience managing multi‑channel paid media marketing Experience with the Brazilian media landscape, consumer behaviors, and cultural nuances Experience building and optimizing upper‑funnel media strategies that drive brand awareness and audience growth Experience in media analytics, measurement tools, and brand lift methodologies Experience leading integrated campaigns across video, audio, digital, OOH, social and influencer Experience managing complex budgets and agency and vendor relationships with rigor and transparency Fluent in Portuguese and English About Audible Audible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home. #J-18808-Ljbffr
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Associate Director, Awareness Media, Brazil
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São Paulo, Brasil Audible Tempo inteiroOverview Associate Director, Awareness Media, Brazil at Audible. Audible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive experiences and a culture of creativity and inclusion built on our People Principles and mission to build more equitable communities in the cities we call home. As a...
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