Senior Email Marketing And Automation Specialist
1 dia atrás
Buscamos uma pessoa Especialista em Email Marketing e Automação com experiência comprovada e conhecimentos técnicos, para atuar na gestão e otimização de campanhas. Esta pessoa será responsável por impulsionar o engajamento e a maximização da receita por meio de estratégias de copys altamente otimizadas e entregabilidade através da gestão técnica de ips e senders. Responsabilidades Chave e Escopo Estratégico Estruturar, implementar e gerenciar fluxos de automação de marketing complexos, incluindo estratégias de nutrição, retenção e reengajamento, visando a otimização do Lifetime Value (LTV). Desenvolver e aplicar campanhas de Inbound Marketing, integrando o Email Marketing diretamente às estratégias de monetização de tráfego. Liderar a criação e otimização da Copywriting dos e-mails, com foco em objetivos de aumento de receita e métricas de engajamento. Proficiência Técnica e Entregabilidade (Requisito Fundamental) Domínio técnico em plataformas de Email, com experiência em ferramentas de disparo e automação comparáveis a Hubspot, RD Station, SharpSpring, entre outras. Conhecimento prática na gestão e configuração de domínios e IPs, incluindo a implementação e monitoramento de SPF, DKIM e DMARC, warm‑ups e IP dedicado. Entendimento técnico dos impactos da gestão de IPs e configurações de sender na saúde e taxa de entregabilidade de e-mails, bem como domínio das políticas de qualidade e boas práticas de mailing. Especialização na utilização de testes A/B e multivariados para otimização contínua das taxas de abertura, clique e, crucialmente, de conversão e receita das campanhas. Habilidades de Liderança e Desenvolvimento Ser capaz de compartilhar conhecimento e desenvolver pessoas em fase de aprendizado. Diferenciais Relevantes Experiência com ferramentas de IA no processo diário. Capacidade de integrar campanhas de tráfego pago com Email Marketing. Conhecimento em modelos de precificação e ecossistema de publishers. Boa escrita e leitura em Inglês e/ou Espanhol. Tipo de Contrato PJ (Pessoa Jurídica) Modalidade de Trabalho 100% remoto, autonomia para gerenciar sua rotina com flexibilidade de horário. Benefícios Acesso a plataformas de aprendizado como Alura e Udemy, para apoiar seu crescimento contínuo. Cultura de aprendizado e trocas entre equipes multidisciplinares. Remuneração A combinar, compatível com o nível sênior da posição. Como se candidatar Envie seu currículo para: #J-18808-Ljbffr
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Klaviyo Email Marketing Specialist
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Klaviyo Email Marketing Specialist
1 dia atrás
Cuiabá, Brasil Top Growth Marketing Tempo inteiroWe have an immediate need for a talented Email Marketing Coordinator to create and manage our internal email marketing campaigns for our clients.As an Email Marketing Coordinator, you will work on all of TGM clients to develop and maintain effective email marketing campaigns.You will craft email marketing strategies, automations, and flows.You will be...
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