Senior Analyst

Senior Analyst / Specialist – Trade Marketing Join to apply for the Senior Analyst / Specialist – Trade Marketing role at 99 About The Company If you see technology as a way to smooth your path in life, our team does too: Your Path, Our Journey. We believe in technology that connects talented people who embrace diversity to create and share paths we don't even know about (yet). We work to generate value not only for our users but, above all, for the communities we serve and for society as a whole, making every day better for everyone with mobility and delivery services (99) or digital payments (99Pay). To make life easier for millions of people every day, since 2018, we have been part of DiDi DiDi Global Inc., the world’s leading mobility technology platform. We are pioneers in creating innovative solutions that start in Brazil and scale up to make a positive impact in more than 12 countries where DiDi operates. This innovation encompasses sustainability, safety, artificial intelligence, financial markets, and much more. About The Team/role At 99, we’re building the future of logistics in Brazil — and trade marketing is a big part of it. We’re looking for someone hands-on, creative, and data-driven to join our Growth Ops team and take the lead on driver engagement programs and brand visibility initiatives . Trade Marketing at 99 Logistics goes beyond branding — it’s about growth, visibility, and engagement. In this role, you’ll be responsible for initiatives that help drivers earn more (like the vehicle stickers program ), campaigns that make 99 stand out in stores and in the streets, and activations of customers. You’ll connect creative trade marketing with data-driven growth, designing B2C and B2B activations that build trust and awareness. In this role, you'll be... Own the vehicle stickers program for Freight drivers, ensuring operational excellence. Design and execute trade marketing campaigns (B2C & B2B, in-store, co-branded). Partner with merchants and businesses to scale activations. Develop frameworks to measure ROI of trade initiatives. Collaborate with leadership to connect trade and growth priorities. Ensure brand visibility across multiple channels and touchpoints. We're eager to be in touch because you have... 4+ years in trade marketing, retail, or growth ops. Ability to connect creative campaigns with data and ROI. Experience managing partnerships and in-store activations. Strong analytical and project management skills. Hands-on mindset, ready to execute and test fast. Nice to have: experience in logistics, marketplaces, or retail. And in brand partnerships or co-branded campaigns. You'll love working at DiDi because... We create user value, we strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant and efficient. We are data-driven, making informed decisions by analyzing valuable metrics. We believe in integrity, our intentions are sincere, we speak our minds and listen to each other. We always strive to do better, venturing beyond our comfort zones, learning from our mistakes, and helping each other grow. Diversity & Inclusion Diversity is one of our biggest strengths. Our differences are what make us distinct. We respect each other and believe in equal opportunities for all. We practice inclusion, plurality, and respect. We reinforce that this position is open to everyone, including pregnant people and people with disabilities (PwD). We are an equal opportunities employer and welcome applications from all qualified candidates. #J-18808-Ljbffr