SEO Manager

3 semanas atrás

São Paulo, Brasil 1840 & Company Tempo inteiro
We're looking for an SEO & GEO Specialist who lives at the intersection of content strategy and technical execution. You'll research what homeowners are searching for when looking for HVAC or plumbing services, plan content that answers their questions, and coordinate with our content writer while being ready to write content yourself when needed.
This isn't about managing from spreadsheets—it's about understanding the home services industry, mapping content opportunities, and ensuring every piece we publish serves search engines.
**What You'll Do**:
- ** Research & Strategy**: Conduct deep keyword research and competitive analysis in the residential HVAC and plumbing industries.
- Map search intent and build comprehensive topic clusters around web scraping, data extraction, and AI workflows.
- Analyze SERP features, ranking factors, and algorithm updates to inform content strategy.
- ** Content Planning & Coordination**:Brief content writer on topics, ensuring accuracy and search optimization.
- Manage content production pipeline, balancing SEO requirements with technical accuracy.
- Optimize existing content based on performance data and search trends.
- Ensure all content meets SEO best practices.
- ** Technical SEO Implementation**: Conduct technical audits and implement fixes (schema markup, site structure, Core Web Vitals).
- Monitor and improve crawlability, indexation, and ranking performance.
- Build and maintain internal linking strategies and content architecture.
- Report on SEO metrics that matter—traffic, rankings, conversions, not just impressions.
- Identify and act on quick wins while building toward long-term organic growth.
**Must-Haves**:
- Proven SEO Track Record
- ** Content Strategy Experience**: You've built and executed content strategies that drove measurable organic growth
- ** Project Management**: Comfortable juggling multiple content pieces, coordinating with stakeholders, and meeting deadlines
- ** Writing Ability**:Can produce clear, technical content that ranks
**About 1840 & Company**
1840 & Company is a global leader in Business Process Outsourcing (BPO) and remote talent solutions, dedicated to propelling businesses forward through our comprehensive suite of services. We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide.
Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool. We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential.

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