
Lead Generation Specialist
2 semanas atrás
Why consider this job opportunity
- Salary up to $88,000
- Competitive salary and stock options
- Unlimited vacation policy for work-life balance
- Opportunity to work in a fast-paced start-up environment with experienced industry leaders
- Engaging company culture with quarterly virtual team-building activities and monthly team lunches
- Chance to contribute to rapid expansion and new service launches within the organization
- Design and launch multi-channel demand generation campaigns across email, social media, and content syndication platforms
- Create compelling gated content and optimize landing pages to improve lead capture rates
- Build and manage sophisticated lead nurturing workflows and drip campaigns using HubSpot and Salesforce
- Execute and optimize paid advertising campaigns across Google Ads and LinkedIn, analyzing performance metrics
- Monitor and analyze key metrics to create detailed reports that inform strategic decision-making for campaign optimization
- Bachelor\'s degree in Marketing, Business, or related field (MBA a plus)
- 5-7 years of B2B lead generation or demand generation experience
- Proven track record of meeting lead generation quotas and cost-per-lead targets
- Deep understanding of B2B sales funnels and lead qualification processes
- HubSpot power user with experience in Salesforce for lead tracking and sales alignment
- Experience in SaaS, FinTech, or complex B2B sales environments
- Marketing automation certifications (HubSpot, Google Ads, LinkedIn) preferred
- Proficiency in Google Analytics, Google Ads, and LinkedIn Campaign Manager
- Familiarity with landing page builders (Unbounce, Lead pages) and basic HTML/CSS knowledge
- Data analysis and reporting capabilities with Excel/Google Sheets proficiency
#FinTech #LeadGeneration #MarketingAutomation #CareerOpportunity #StartUpCulture
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We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
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