Cardio Brand Manager

4 semanas atrás

Santo Amaro, Brasil Novartis Tempo inteiro

**Summary**:800 million That's the number of lives we impact around the world through innovative products and cutting-edge medical science, Novartis is among the world's leading pharmaceutical companies, always seeking to bring innovative products to patients quickly and effectively. As a global company, resources and learning opportunities at Novartis are also plentiful, involving both global and local cross-functional careers. As part of Novartis Brazil, you will have great opportunities to develop and impact the success of our business, contributing to the same purpose of reimagining medicine to improve and extend people's lives.**About the Role**:**Job description summary****#LI-Hybrid****Location: São Paulo, Brazil****Job description****Key responsibilities**:- ** Strategic Brand & Portfolio Leadership**:Develop brand strategy, marketing mix, and operational plans to sustain brand maximization for **the top 1 selling drug for Novartis globally**. Lead integrated brand plan in alignment with lifecycle goals- ** Digital & Omnichannel Excellence**:Create a digital communication strategy aligned with brand identity and Novartis’ digital framework. Ensure effective use of omnichannel tools and Health Solutions to engage stakeholders- ** Customer-Centric Value Creation**:Co-create a compelling value proposition that addresses customer needs and payer expectations. Collaborate cross-functionally to ensure differentiation and relevance in a post-LoE landscape- Oversee and manage whole value chain (commercial partners, distributors, pharmacies, and other channels), patient relationship programs, engagement with private and public payers- Leverage data and analytics to take informed decisions- Build together with cross-functional teams ((mainly Finance, BI, Medical and Commercial) forecasts and patient flows**Essential Requirements**:- Strong knowledge of Brazilian healthcare ecosystem and key stakeholders (healthcare systems thinking).- Innovative mindset with strong omnichannel skills.- Holistic ecosystem view, strategic thinking and business acumen.- Brand vision, strategy, positioning & value proposition.- Insight-driven analytical skills (customers, brand, and patient journey).- Background in pharmaceuticals industry or correlated markets.- Commercial experience in Healthcare sector.- Management of alliances and commercial partnerships.- Experience with project and process management.- Advanced English.You’ll receive: Competitive salary, annual bonus, life insurance, home office policy (home office 2x a week), retirement and wellbeing plans, flexible working arrangements, birthday day-off, parental leave, subsidized dining facilities, health insurance, employee recognition platform, Gympass, employee resource groups and virtual self-development tools.Commitment to Diversity and Inclusion: Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.DivisionInternationalBusiness UnitUniversal Hierarchy NodeLocationBrazilSiteSanto AmaroCompany / Legal EntityBR03 (FCRS = BR003) NOVARTIS BIOCIENCIAS S.AFunctional AreaMarketingJob TypeFull timeEmployment TypeRegularShift WorkNoNovartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.

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