Gerente de Excelencia Comercial Sr.

Gerente de Excelencia Comercial Sr.Join to apply for the Gerente de Excelencia Comercial Sr. role at Haleon. Welcome to Haleon. We’re a purpose‑driven, world‑class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity. Key ResponsibilitiesDevelop Trade Market/Channel Strategies for LATAM: formulate comprehensive trade marketing plans tailored to the LATAM market, ensuring alignment with the company’s regional framework. Build differentiated channel strategies with clear value propositions. Lead In-Store Execution: oversee the implementation of in‑store (Point of Sale) executions across the region, ensuring brand standards are consistently maintained and promotional activities effectively engage customers. Collaborate Cross‑Functionally: act as a liaison between sales teams, supply, distributors, and marketing departments to ensure cohesive execution of trade strategies, understand customer needs, manage distribution channels, and align marketing initiatives with sales objectives. Analyze Market Trends: conduct thorough analyses of market trends and consumer behaviour to identify opportunities for growth, and utilize data‑driven insights to inform strategic decisions and optimise trade marketing initiatives. Manage Budgets & Resources: provide guidelines to efficiently allocate trade marketing budgets and resources to maximise return on investment, ensuring cost‑effective execution of marketing activities. Develop Tailored Training Programs: assess team needs to identify skill gaps and areas of improvement, and design training modules that address these gaps with a focus on key fundamentals by channel. Sales Force Effectiveness: provide strategic alignment, develop sales processes that are efficient and repeatable, allowing sales teams to focus on high‑value activities that drive conversations and customer satisfaction; implement KPIs to assess effectiveness of sales initiatives (e.g. sales per representative, conversion rates, cost of service), and use CRM systems to provide actionable insights. Define Route‑to‑Market strategy: target & segmentation prioritising growth opportunities based on market size, coverage, profitability and competitive landscape; align regional strategy with brand priorities while adapting to local consumer, trade and regulatory realities. Your QualificationsBachelor’s Degree in Industrial Engineering, International Business, Business Administration, Marketing or related field. 13 to 17 years of experience in Commercial, Trade Marketing and/or Marketing in the FMCG industry. Communication, active listening, negotiation, influencing & persuasion, collaboration & cross‑functional leadership, problem‑solving & strategic thinking, adaptability and cultural sensitivity & agility. Job Posting End Date: Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong. Note to candidates: The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch. #J-18808-Ljbffr