Lead User Acquisition Manager

About Ruby Labs Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer opportunities across the health, education, and entertainment industries. Our teams are driving the future of consumer-led products, and we’re always looking for passionate individuals to join us. Learn more about our story at: About The Role We are looking for a Lead User Acquisition Manager to take full ownership of execution quality, operational processes, and performance delivery within the User Acquisition Department. This is a hands-on leadership role , reporting directly to the Head of User Acquisition . You will manage a team of 3–6 User Acquisition Managers across different seniority levels and will be fully accountable for the team’s KPIs, execution discipline, ROI, and results. You are expected to build strong operational processes, maintain high execution quality, and actively participate in performance management. This role requires deep hands-on expertise - not theoretical leadership. This is a high-impact, high-responsibility role . Results, efficiency, and ROI are the primary measures of success. Responsibilities Team Leadership & Development: Lead, mentor, and develop a team of User Acquisition Managers. Ensure continuous growth in knowledge, execution quality, and performance across the team. Hands-On Performance Management: Stay deeply involved in daily operations. Be able to step into ad accounts at any moment to diagnose issues, optimize performance, launch campaigns, and demonstrate best practices. Budget Ownership at Scale: Manage and oversee $1M+ monthly advertising budgets across all networks, ensuring disciplined spend allocation, controlled scaling, and performance stability. Facebook as a Core Channel: Be exceptionally strong in Facebook Ads or Google Ads, taking full responsibility for Facebook Ads as the primary acquisition channel. Analytics, Insights & Data-Driven Decisions: Work deeply with performance data and analytics to identify insights, inefficiencies, and growth opportunities. Collaborate with the Analytics team to stay informed about funnel performance, attribution, cohort behavior, and overall acquisition efficiency. Process & Reporting Setup: Build, document, and enforce clear UA processes, reporting standards, and performance review cadences. Ensure transparency and full control over daily, weekly, and monthly results. Creative Ideation Process: Build and manage a structured process for sourcing, testing, and iterating creative ideas. Work with Creative Managers to identify and scale top-performing creatives. Operational Excellence: Ensure disciplined execution across account structure, testing frameworks, scaling logic, and performance monitoring. KPI Ownership: Take full responsibility for team KPIs, including efficiency and ROI metrics. Outcomes are the primary measure of success. Qualifications Senior User Acquisition professional with leadership experience. Proven hands-on management of $1M+ monthly advertising budgets. Deep, practical expertise in Facebook Ads or Google Ads, with ownership of Facebook Ads as the primary acquisition channel. Proven experience managing multiple paid acquisition sources beyond Facebook and Google is a strong plus. Strong analytical mindset with the ability to work deeply with data to extract insights. Experience collaborating closely with Analytics teams to guide decision-making. Focused on high-ROI, efficient scaling, not just spend growth. Comfortable working directly inside ad accounts, not only at the reporting level. Experienced in training, coaching, and developing UA teams. Structured, disciplined, and highly accountable. Able to operate effectively in a fast-paced, high-pressure environment. Clear, direct communicator focused on results. Location Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply as long as they are located within approximately ±4 hours of CET to ensure optimal collaboration during working hours. Benefits Remote Work Environment: Work from anywhere, anytime, supporting work-life balance. Unlimited PTO: Unlimited paid time off to recharge. Paid National Holidays: Paid time off on national holidays. Company-provided MacBook: Apple MacBook provided to employees who need it. Flexible Independent Contractor Agreement: Benefits of flexibility and autonomy. Read more in the linked document. Be part of our fast-growing team and seize this opportunity for personal and professional growth Interview Process After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may take longer due to volume. If there is a potential fit, we proceed with: Recruiter Screening (40 minutes) First Interview (60 minutes) Final Interview (60 minutes) Life at Ruby Labs At Ruby Labs, we move fast, aim high, and expect the same from our team. We’re here to build, grow, and win. We look for people who are ambitious, driven, and ready to give their best every day. This is a place for those who thrive under pressure, embrace challenges, and see opportunity in every obstacle. If you’re hungry to achieve and want to grow at the speed of your own ambition, Ruby Labs offers the platform to make it happen. Here, effort is rewarded and there is space for more responsibility, growth, and success. #J-18808-Ljbffr