Senior Manager/Director Corporate Communications
Há 3 dias
The Senior Manager/Direcot of Corporate Communications for Brazil at Keeta - which is the international division of China's Meituan, the largest and most advanced food delivery company in the world-- will integrate the Communications Team of Keeta and work directly with Keeta´s leadership team in the country to help develop and execute the full Corporate Comms strategy of the company, which is entering the local market focusing on robust expansion and generating strong positive impact in the food delivery industry by bringing new technology and great expertise.
This position reports to the Head of Public Relations in Brazil and requires extensive external Communications experience in innovative and fast-paced companies, preferably in the technology segment.
Knowledge and experience in the food, beverage, or food delivery segments is a plus.
Fluent Portuguese and English are required.
The Senior Manager of Corporate Communications will be responsible for planning and executing Comms strategies and campaigns in Brazil, interacting directly with media, journalists and KOLs and also managing an external PR agency, in order to:
- Increase the impact of brand awareness in Brazil.
- Improve brand favorability.
- Maintain or improve tonality of earned media stories.
- Maintain integrated brand campaigns (cross-functional work with Marketing, Social Media, Business, Government Affairs and Internal Comms teams).
- Manage crisis/mitigate negative PR impact
About Meituan: With a focus on its unique "Retail + Technology" strategy, Meituan's mission is to help people "eat better and live better." Founded in 2010, the company offers, through its app, a wide variety of delivery and online services, including food, grocery, and pharmacy delivery, movie and concert ticket sales, travel bookings, and much more. Listed on the Hong Kong Stock Exchange since 2018, Meituan reported revenue of US$46.65 billion in 2024.
About Keeta: Launched in 2022 as Meituan's international brand, Keeta currently offers food delivery services in Hong Kong and Saudi Arabia.
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