Sports Marketing Professional

Há 6 horas

Brasil beBeePaid Tempo inteiro

Lead Paid Media Specialist We are seeking a highly skilled and experienced professional to lead our paid media strategy across major digital advertising platforms. The ideal candidate will have a proven track record of scaling campaigns in sports, betting, gaming, or a similar data-driven vertical. This role requires a deep understanding of paid media channels, including Google Ads, Meta Ads Manager, TikTok Ads Manager, and X Ads. Additionally, the successful candidate will have experience with GA4, Looker Studio, tracking pixels, UTM strategy, and conversion APIs. The Lead Paid Media Specialist will be responsible for designing, launching, optimizing, and scaling performance marketing campaigns aimed at sports fans, bettors, and gaming audiences. This will involve campaign strategy & execution, campaign optimization, analytics & reporting, creative & content collaboration, and compliance & industry requirements. The ideal profile includes: 5–7 years of hands-on paid media experience managing multi-channel campaigns. Proven track record scaling campaigns in sports, betting, gaming, or a similar data-driven vertical. Strong command of: Google Ads (Search, Display, YouTube), Meta Ads Manager, TikTok Ads Manager, X Ads. Deep understanding of CTR, CVR, CPA, ROAS, attribution, and tracking. Experience with GA4, Looker Studio, tracking pixels, UTM strategy, and conversion APIs. Strong analytical mindset with fluency in numbers. Passion for sports and familiarity with betting markets. Ability to adapt quickly, work independently, and manage multiple campaigns simultaneously. Fluency in English and Spanish is a plus. Bonus points if you: Experience in regulated markets. Familiarity with affiliate marketing or sportsbook acquisition funnels. Knowledge of SEO, CRM, or retention strategies. Experience working in startups or scaling environments. We're eager to hear from you, even if you don't meet all the criteria. Next steps include a first interview with your future manager, a second interview with HR, and a final step where we propose working together. We offer a remote work environment, flexible schedule, development opportunities, team gatherings, and a wellness fund. At our company, we believe in diversity and inclusion, providing equal opportunities for all individuals, regardless of background, race, gender, sexual orientation, or abilities.

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