Senior Public Relations Specialist

3 semanas atrás

São Paulo SP, Brasil AliExpress Tempo inteiro

Responsibilities:

1、Develop and implement comprehensive public relations strategies to enhance the company's brand image and reputation in Brazil.

2、Manage media relations, cultivating relationships with key journalists and influencers to secure positive media coverage.

3、Organize and execute ESG projects, press events, product launches, and conferences, ensuring their alignment with the company's messaging and objectives.

4、Crisis management: Develop and execute crisis communication plans to mitigate negative impacts and maintain company credibility.

5、Collaborate with cross-functional teams, including Marketing, Product, and Legal, to ensure consistent and accurate messaging across all communications.

Qualifications:

1、Bachelor's degree in Communications, Public Relations, or a related field.

2、Minimum of 5 years of experience in PR, preferably in a technology or e-commerce environment.

3、Proven track record in securing media coverage and managing successful PR campaigns.

4、Capable of written and verbal communication in English.

5、Strong networking skills and the ability to build relationships with media, influencers, and industry partners.

6、Experience in crisis communication and the ability to handle high-pressure situations with composure.

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