Paid Media Video Editor

Part-Time or Full-Time (Flexible Based on Output & Experience) TopFoxx is a women-owned, founder-led fashion eyewear brand known for creating "Sunglasses with a Solution." From tangle-free aviators to floating frames and foldable pocket-size sunglasses, every product is designed with purpose, functionality, and modern style. We're a fast-paced, performance-driven e-commerce brand. Everything we do centers on creativity, speed, testing, and conversions. We move quickly, experiment constantly, and expect a high standard of execution. Only people who take ownership, think critically, and push for better results thrive here. The Role We're hiring a Paid Media Video Editor & Performance Creative whose primary focus is creating ads that convert. Your job is to take raw footage (UGC, influencer clips, product videos, internal shoots) and turn it into scroll-stopping, conversion-focused video ads for TikTok, Instagram, Meta, and Facebook. We don't need cinematic edits. We need persuasive, clear, high-performing ad creatives that make people click "Buy." This role may be structured as part-time or full-time, depending on your impact and output capacity. Work hours are flexible, but you must be available for collaboration, feedback cycles, and deadlines during core U.S. Eastern Time windows. This is a hands-on, high-ownership role for someone who: - understands selling through video - iterates quickly and tests constantly - thinks like a marketer, not just an editor - thrives in a startup environment where output = revenue Your work will directly influence ROAS, CTR, retention, and growth. What You'll Do Paid Ad Content (Primary Focus)- Create vertical video ads for TikTok, Instagram, Meta & Facebook - Develop multiple hook variations, angles, and pacing structures - Edit videos using a clear problem → solution → outcome framework - Optimize for CTR, thumb-stop rate, retention, and conversion intent - Build high-performing UGC-style and influencer-style ads - Repurpose and remix clips into new testable variations - Select the most compelling 10–15 seconds from longer footage - Apply strong, readable on-screen copy that drives action This is a performance-driven creative role — not aesthetic-only editing. Speed, Testing & Execution - Work fast and prioritize execution over perfection - Produce multiple variations within short timelines - Implement feedback quickly so ads can launch and scale - Maintain strong organization, deadlines, and accountability - Operate with a testing mindset — constant iteration and learning High output and responsiveness are expected. Supporting & UGC / Organic Content (Secondary)- Edit short-form product + site videos to improve CVR - Turn influencer + internal footage into organic-style content - Support TikTok, IG Reels, and Shorts when needed - Add captions, transitions, sound, and branded elements - Collaborate with the Social Media Manager on trends and direction - Continuously analyze performance and refine creative - You will stay highly organized across assets and projects, maintain structured Google Drive folders, and build clear creative playbooks and SOPs so workflows are repeatable and scalable. - You will also be responsible for creating clear creative briefs and request docs, proposing ideas for the types of content, clips, angles, and shots needed from the founder, internal team, or UGC creators to produce stronger, higher-converting ad creatives. Platform & Trend Awareness - Stay current with TikTok, Meta, and UGC ad trends - Understand behavior and performance patterns across platforms - Track cultural + viral hooks relevant to U.S. audiences - Bring trend-aware concepts that sell, not just trend-match What We're Looking For - Experience editing paid ads or high-performing short-form content - Strong understanding of hooks, pacing, retention, and storytelling - Ability to create UGC-style ads that feel authentic but convert - KPI-driven mindset — you care about results, not just visuals - Organized, proactive, and comfortable with fast iteration - Comfortable receiving and giving direct performance feedback - Able to produce consistent high-volume creative output You take ownership. You move fast. You think like a growth operator. Must-Have Skills - Experience with Adobe Premiere, After Effects, CapCut, or similar tools - Proven ability to structure short-form content for conversion - Ability to identify and extract the strongest moments from raw clips - Experience writing or applying strong on-screen copy + messaging - Understanding of how creative impacts CTR, ROAS, and performance - Ability to suggest framing, pacing, or direction improvements when needed Motion graphics experience is a plus. Performance & Accountability This role is evaluated on measurable creative impact, including: - click-through rate (CTR)- thumb-stop rate & scroll-stop performance - retention & watch-time - testing velocity & iteration quality - contribution to ad efficiency and scale Your edits are expected to drive results — not just look good. Benefits & Growth - Remote role (work from anywhere)- Performance-based bonus potential - Fast-growth startup environment - High-impact creative ownership - Free TopFoxx products - Paid time off & company holidays - Long-term growth opportunity into senior performance creative