Sr. Marketing Analyst
2 semanas atrás
Position Summary
Marketing professional to work with institutional, product, digital, press relations, events and communication in a dynamic environment. Will be responsible for contacting and negotiating with suppliers, Medical Societies, doctors, advertising agencies and events.
Main Responsibilities
- Define and structure the Annual Marketing Plan;
- Management and activation of all events;
- Conduct weekly meetings with the press office to define and new content;
- Analyzing data to assist in decision making and to create insight for the commercial manager, marketing and sales actions, through the available tools;
- Create campaigns for products and promotional materials (visual identity, brochures, templates, etc.);
- Participate in briefing with agencies, following the deliveries of what was planned;
- Control of event contracts, suppliers and promotional materials;
- Management and validation of budget request reports for head office approval;
- Support to the commercial team in organizing mini meetings and marketing materials;
- Develop branded content for interaction with doctors and medical visiting teams;
- Develop relationships with opinion leaders and experts to meet the brand strategy;
- Support in organization of internal training;
- Coordinate the creation of briefings with the internal team and agencies, ensuring compliance with global brand guidelines;
- Review and approval of marketing content in accordance with local legislation;
- Define product strategies in partnership with the commercial area and bring the news to the sales team and other areas of the company.
- Support the PSP (Patient Support Program), providing assistance and proposing improvements in activities;
Work Experience
3+ years of experience in full-function marketing roles.
Work experience in pharmaceutical industry preferred.
Education
Bachelor’s Degree in Marketing, Publicity, Communication or Pharmacy.
Microsoft Office, Advanced
Excel.Advanced/Fluent English.
Skills and Specifications
Excellent verbal and written communication skills in Portuguese and English.
Organized, detailed oriented, creative, hands on and with a multitasking profile
Good adaptation to changes and flexibility.
Local: Bela Vista - SP (On-site)
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