Performance Marketing Specialist
Há 1 mês
Joom is an international group of eCommerce companies founded in 2016 in Latvia. Joom currently includes the following businesses: Joom Marketplace, a platform for shopping from all over the world; Onfy, a pharmaceutical marketplace in Germany; and JoomPro, a platform for cross-border wholesale trade. Joom’s offices are located in Latvia, China, Hong Kong, the USA, Germany, Brazil and Portugal.
We are now looking for a Performance Marketing Specialist for our new Business Unit — Joom Pulse.
Joom Pulse is an analytical service for businesses aiming to optimize their presence and sales on online marketplaces. We start in Brazil but expect to expand to other markets. Our solution empowers sellers to make data-driven decisions and achieve maximum success in e-commerce. Most importantly Joom Pulse should provide an answer to the “What should I buy to make money on local marketplaces?” question and it will help merchants optimize their daily work on marketplaces. Joom Pulse mainly focuses on small and medium businesses already working in e-commerce or those who just started their business.
We are looking for a talented Performance Marketing Specialist to join our team and boost our marketing efforts across LATAM, driving business growth.
Responsibilities
- Develop and implement marketing strategies
- Manage campaigns across various platforms (Google, Facebook, TikTok, LinkedIn, etc.)
- Analyze performance metrics and adjust strategies
- Conduct A/B testing for better results
- Formulate creative specifications for marketing content creators
- Optimize budget allocation for maximum ROI
- Present performance reports to stakeholders
- Explore new channels for diversification
- Form and test new hypotheses
- Coordinate with other departments for alignment
Requirements
- 3 years of experience in performance marketing
- Experience in e-commerce
- Proven track record of managing and optimizing PPC campaigns
- Hands-on experience with Google Ads, Facebook Business Manager, Instagram Ads, LinkedIn Ads, and TikTok Ads
- Strong analytical skills and data driven approach
- Fluent English and Portuguese
Preferred
- Experience with CPA
- Knowledge of SEO and SEM
We are offering
- CLT employment with all benefits according Brazilian labour law
- Flexible working hours and 30 days of paid annual leave
- Extended health insurance for the employees, their spouses, and children, including dental care coverage
- 100% paid sick leaves
- Personal development: professional events, workshops, English classes, corporate library
- Daily meal allowance
- Annual team retreats
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