Vice President, Marketing

SalesHood’s purpose-built sales enablement solution replicates top performers at scale by speeding up sales productivity breakthroughs in readiness, effectiveness and execution. SalesHood cracked the code to build high performing teams by providing sales enablement software, sales training content, and consulting services together to quickly solve revenue problems. Companies like Alation, Copado, Olo, Orora Group, Planview and Sage use SalesHood to realize fast revenue outcomes.DescriptionAs our Vice President Marketing, you will lead the function and team reporting to the CEO. You are a growth marketer responsible for strategy, messaging, digital, demand creation, field marketing, customer marketing and PR/AR. You’re resourceful and scrappy. You have experience building new SaaS B2B categories and you have direct experience with sales tech enterprise software marketing. You’re passionate about boosting sales productivity with sales enablement. You have a proven track record accelerating pipeline growth across the entire buyer’s journey including customer marketing. You will define and execute SalesHood’s marketing strategy across all channels.ResponsibilityWork closely with the CEO to build and maintain a highly differentiated brand identity and messaging that resonates with our ICP and target audience.Develop and execute marketing and demand creations strategies to dramatically increase pipeline for customer acquisition, retention, and revenue growth.Develop and execute effective digital marketing campaigns, including website, email marketing, social media, paid advertising, and content marketing

for top, middle and bottom of the funnel.Oversee

a best-in-class social, digital, SEO web and website presence that drives awareness, engagement, purchase and referrals.Manage the PR/AR strategy and engage with top influencers.Develop a strategy to work with sales to execute and run campaigns helping to create demand and contribute to sales quota attainment.Work with product management

to plan, create, and launch creative campaigns and compelling stories around SalesHood’s technology announcements and platform releases.Establish KPIs for all marketing programs to track performance against expected business outcomes.Manage the marketing budget and allocate resources effectively to maximize ROI.QualificationsBachelor’s or Master degree in marketing or related discipline; MBA preferred10+ years of marketing experience, preferably in related industry5+ years of marketing leadership experienceProven leadership experience carrying out marketing efforts, including planning, prioritizing, and implementing strategyExperience in building brand awareness and recognitionYou are a reputable marketing leader and an effective public speakerStrong leadership and communication skillsYou are entrepreneurial and work well in a rapidly changing environmentYou are creative and innovativeYou are customer-centric and can identify and meet customer needsYou have experience working cross-functionally to ensure marketing programs are in line with company objectivesAbility to tie marketing investment & performance to sales pipeline resultsExperience with Salesforce, Hubspot, WordPress and ABMTo apply for this role, please email the CEO at SalesHood.

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