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Performance Marketing Manager, Seller Marketing LATAM

Há 1 mês

São Paulo, São Paulo, Brasil Amazon Tempo inteiro
Performance Marketing Manager, Seller Marketing LATAM

Join to apply for the Performance Marketing Manager, Seller Marketing LATAM role at Amazon.

Description

The Seller Marketing team is responsible for driving seller acquisition across all categories available on the marketplace. We handle both strategy and execution of marketing channels and programs. We are seeking an Online Marketing Manager to drive demand and support the growth of Amazon Marketplace in Latin America. This role will manage our online marketing channels (e.g., Paid Search/SEM, Free Search/SEO, App, Referrals, etc.), creating, managing, and optimizing campaigns across multiple channels to generate leads, conduct experiments, and enhance performance metrics and downstream impacts against measurable targets.

Key Responsibilities

  • Drive seller acquisition campaigns through Paid Search/SEM, Free Search/SEO, and App channels.
  • Build spend and acquisition forecasts; monitor spend and growth via weekly/monthly reports.
  • Explore retargeting and lower-funnel programmatic media; optimize campaigns to improve ad spend efficiency by understanding LTV versus acquisition costs.
  • Develop owned channel strategies and programs to drive large-scale awareness, acquisition, and activation.
  • Continuously seek new growth opportunities for sellers based on data insights.
  • Partner with brand and content teams to align campaigns with brand positioning and long-term goals.

Basic Qualifications

  • 4+ years of professional non-internship marketing experience.
  • Experience using data and metrics to drive improvements.
  • Proficiency with Excel or Tableau (data manipulation, macros, charts, pivot tables).
  • Experience building, executing, and scaling cross-functional marketing campaigns from concept to completion.
  • Experience managing and measuring marketing performance across various channels.

Preferred Qualifications

  • Experience managing external partners to develop marketing programs.
  • Experience presenting ideas to various organizational levels to gain support for initiatives.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you require workplace accommodations during the application or onboarding process, please visit this link for more information. If your country/region isn't listed, contact your Recruiting Partner.

Company: Amazon Servicos de Varejo do Brasil Ltda.

Job ID: A2904901

Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Public Relations and Marketing
Industries
  • Software Development

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