Head of Sales

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Head of Sales - US Market

Winnin: AI-Powered Cultural Intelligence Platform

Location: New York City, United States

Reports to: US General Manager

About Winnin

Winnin is the leading AI-powered cultural intelligence platform that helps the world's biggest advertisers capture people's attention and become culturally relevant. Our proprietary Share of

Attention metric transforms how global brands like AB InBev, Google, Coca-Cola, Netflix, Danone, and Mondelez approach growth strategy, community engagement, and creative development.

We analyze trillions of pieces of video data daily across major platforms to provide predictive cultural insights that drive authentic audience connections and lasting brand power. We're redefining what it means to win in today's video-first, culture-first attention economy.

The Opportunity

We're seeking a US Head of Sales to spearhead our US market expansion and establish Winnin as the definitive cultural intelligence platform for enterprise brands. This is a transformational leadership role for a proven sales executive who thrives on building from the ground up while leveraging their extensive network of senior marketing decision-makers.

As our Head of Sales, you'll own the entire US sales function, from strategy development to execution, working directly with CMOs, VPs of Marketing, and Brand Presidents at Fortune 500

companies. You'll be instrumental in taking Winnin from emerging player to market leader in the

What You'll Do

Strategic Leadership & Vision

• Develop and execute comprehensive go-to-market strategies for the US market (starting with, but not limited to, the beauty, CPG, food & bev and finance/fintech verticals)
• Build scalable sales processes, methodologies, and playbooks that drive consistent revenue growth
• Partner with the US GM and global executive team to define market positioning against competitors
• Represent Winnin through thought leadership and networking at key industry events (Cannes Lions, SXSW, Advertising Week, etc.)

Revenue Generation & Growth

• Own and exceed ambitious revenue targets, driving new logo acquisition and account expansion
• Build and nurture relationships with C-suite marketing executives at target enterprises
• Lead complex, consultative 90 - 120 day sales cycles and mid six-figure annual contract values
• Develop and execute account-based marketing initiatives in partnership with marketing teams
• Leverage your existing network of senior marketing contacts to accelerate market penetration
• Recruit, hire, and develop a high-performing sales team including Account Executives,
• Sales Development Representatives, and Solutions Consultants
• Implement comprehensive sales training programs and ongoing coaching methodologies
• Foster a results-driven, collaborative sales culture aligned with Winnin's values
• Partner with global teams to share best practices and scale successful approaches across markets
• Align with Brazilian-based VP of Growth to establish goals, exchange best practices, develop annual plans, and track quarterly KPIs
• Serve as the voice of the customer, providing critical market insights to product and marketing teams
• Collaborate with Client Engagement to ensure seamless handoffs and expansion opportunities
• Build strategic partnerships with agencies and consultancies
• Maintain deep understanding of martech/adtech landscape and competitive positioning

What You Bring

• B2B SaaS sales leadership experience in martech, adtech, or social media technology
• Proven track record of scaling sales organizations from startup/growth stage to $50M+ ARR
• Deep relationships with senior marketing executives (CMOs, VPs Marketing, Heads of Digital, Brand Presidents) at Fortune 1000 companies
• Enterprise sales expertise with complex, multi-stakeholder deals averaging $250K+
• annual contract values Industry recognition as a thought leader in the martech/adtech space with consistent presence at major industry conferences

Technical & Domain Expertise

• Strong understanding of social media analytics, cultural intelligence, and marketing measurement
• Experience selling into marketing, brand, and creative teams at large enterprises
• Knowledge of competitive landscape including social listening, influencer marketing, and brand monitoring tools
• Familiarity with marketing technology stack integration and enterprise procurement processes

Leadership & Personal Qualities

• Entrepreneurial mindset with experience building and scaling teams in high-growth environments
• Executive presence comfortable presenting to C-suite audiences and representing Winnin at industry events
• Data-driven approach to sales management with expertise in CRM platforms and sales analytics
• Cultural fit with Winnin's innovative, collaborative, and results-oriented culture
• Adaptability to work in a fast-paced, evolving market with a global, distributed team

Education & Credentials

• Bachelor's degree required; MBA preferred
• Proven track record of exceeding sales quotas and building successful sales organizations
• Strong references from previous colleagues, customers, and industry partners

Why Winnin?

Market Opportunity

• Join a rapidly growing category with massive market potential as brands shift to culture-first marketing
• Work with innovative AI technology that's transforming how global brands understand and engage audiences
• Partner with world-class customers, including many Fortune 100 companies across diverse industries
• Professional Growth
• Lead the US expansion of a proven global platform with strong product-market fit
• Build and scale a sales organization from the ground up with significant equity upside potential
• Work directly with experienced founders and executives with deep industry expertise
• Competitive base salary commensurate with experience
• Significant variable compensation tied to individual and company performance
• Equity participation with meaningful upside potential
• Comprehensive health, dental, and vision insurance
• Flexible PTO and professional development budget
• Remote-friendly culture with optional office access in major US markets

Winnin is an equal opportunity employer committed to diversity and inclusion. We welcome

applications from all qualified candidates regardless of race, gender, age, religion, sexual

orientation, or disability status.

Learn more about Winnin: winnin.ai

Follow our company updates: LinkedIn

• Seniority levelExecutive

• Employment typeFull-time

• Job functionSales, Advertising, and Marketing
• IndustriesMarketing Services and Advertising Services

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