Data Driven Marketing Automation Specialist

Overview

Data Driven Marketing Automation Specialist (f/m/d)

Scale Marketing Operations with AI and Automation at Siemens. Are you passionate about leveraging cutting-edge technology to transform marketing operations? Siemens Electrification and Automation is seeking a visionary Marketing Automation and Data Specialist to join our innovative team and drive the future of digital marketing.

What We Offer

• An attractive remuneration package
• 2 to 3 days of mobile working per week as a global standard
• Diverse health and wellness offerings
• A work environment where you can contribute with your whole personality and truly feel like part of Siemens

Since each of over 300,000 team members feels that other benefits are particularly important, and we cannot list our entire benefit portfolio here, you can find more information here. The individual benefits are subject to regulatory, contractual, or corporate conditions.

You'll make an impact by

• Lead the design and implementation of sophisticated marketing automation strategies using Microsoft Office 365 Power Automation (Marketing Operations)
• Develop AI-assisted content creation workflows, utilizing platforms like to streamline and enhance our creative processes
• Lead process improvement initiatives, transforming bespoke solutions into scalable, repeatable workflows across our global marketing operations
• Architect and optimize our marketing technology stack, ensuring seamless integration, API access to native systems and multilingual capabilities
• Manage and analyze marketing data within our Snowflake data lake, deriving actionable insights to drive campaign performance with visualization through Power Business Intelligence

We understand that this role encompasses a wide range of responsibilities and skills. We encourage you to apply if you have deep expertise in at least one key area (such as marketing automation, marketing operations, AI-assisted content creation, or data management) and intermediate to advanced experience in others. We are building a diverse team and are looking for the best mix of talents to drive our marketing innovation forward.

This Is How You'll Win Us Over

• Education: Bachelor's degree in computer science, mathematics, statistics, data science, or related field.
• Experience & Skills
  • Several years of experience in marketing or development operations or a similar technical role.
  • Strong proficiency with Microsoft Office 365 Power Automation platform.
  • Expertise in AI-assisted content creation tools and workflow development with a proven portfolio, ideally or similar, which moves past simple prompting to automation and enrichment to enable scalable marketing operations.
  • Experience in process improvement and scaling operations in a global context.
  • Solid understanding of data management principles and extensive experience with data lake systems like Snowflake.
  • Advanced knowledge of API integrations, cybersecurity best practices as well as advanced programming portfolio with multiple language proficiency.
  • Excellent analytical, problem-solving, highly organized with a methodical mindset, and communication skills.
  • Ability to work effectively in a multilingual, multicultural, fully digital environment.
• Languages: Fluency in English required, additional language skills highly desired.

You are much more than your qualifications, and we believe in the potential of every single candidate. We look forward to getting to know you

Your individual personality and perspective are important to us. We create a working environment that reflects the diversity of the society and support you in your personal and professional development. Let's get to know your authentic personality and create a better future together with us. As an equal-opportunity employer we are happy to consider applications from individuals with disabilities.

About Us

Interested? Get to know the team through a sample of our productions.

At Smart Infrastructure Electrification & Automation, our mission is to develop innovative and sustainable solutions that save energy and reduce the carbon footprint of buildings, infrastructure, and industries. We enable the transition to a sustainable energy system, while ensuring a reliable and affordable energy supply. That's why we are committed to creating a greener future and transforming the way we live and work.

– if you would like to find out more about jobs & careers at Siemens.

FAQ – if you need further information on the application process.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing

Industries

• Automation Machinery Manufacturing

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