Wordpress Administrator/webmaster

**Job Duties**:
**1. Website Maintenance, Security & Optimization**
- Regularly update WordPress core, plugins, and themes.
- Prioritize the security of the websites by conducting regular backups and implementing security protocols.
- Monitor and optimize site performance to ensure optimal speed, uptime, and responsiveness.
- Perform regular site audits to identify areas for improvement and ensure site health and security.
- Troubleshoot and resolve technical issues, including plugin conflicts and broken links.

**2. SEO & Keyword Optimization**
- Develop and implement strategies to optimize websites for high search engine rankings, focusing on target keywords and phrases.
- Ensure on-page SEO, including meta tags, alt text, internal linking, and keyword density, follows best practices.
- Collaborate with the content marketing team to optimize content for search engines and conversions.
- Regularly track, analyze, and report on website ranking, traffic, and performance to identify areas for improvement.

**3. Integrations & CRM Management**
- Ensure that marketing automation and lead capture forms work seamlessly across sites.

**4. Design & Development**
- Customize WordPress themes and implement changes to meet branding and functional requirements.
- Collaborate with the content marketing team to implement landing pages, forms, and visual content.
- Code website designs from Figma and translate them into WordPress themes and page layouts.
- Build optimized landing pages that drive conversions, ensuring compatibility with paid advertising platforms like Google Ads.

**5. Localization & Multi-language Support**
- Implement and maintain multi-language features for websites, ensuring content is localized appropriately.
- Optimize site performance and SEO for different language versions.

**6. Security & Compliance**
- Install and maintain security plugins and SSL certificates to protect websites from vulnerabilities.
- Ensure websites comply with GDPR, ADA, and other regulatory requirements.
- Set up and manage user roles and permissions to control site admin access.

**7. Collaboration & Support**
- Collaborate closely with the content marketing team to implement website updates and new pages.
- Provide ongoing technical support and training to internal teams using WordPress.
- Assist with third-party integrations, including payment gateways and marketing tools.

**Requirements**:
**Experience & Skills**
- 3+ years of experience managing WordPress websites, with a strong understanding of core WordPress functionalities.
- Proficiency in WordPress CMS, including plugin and theme management.
- Proficiency in front-end technologies: HTML5, CSS3, JavaScript, and PHP for customizing themes and building site features.
- Proficiency in Figma for coding designs into WordPress layouts.
- Proficiency in SEO tools: RankMath, Semrush, and Google Search Console for keyword optimization, tracking, and analysis.
- Proficiency in PageSpeed optimization tools: Google PageSpeed Insights, GTmetrix, WP Rocket, or W3 Total Cache for improving site performance.
- Proficiency in security tools: Wordfence or Sucuri for site security management.
- Proficiency in GravityForms for creating and managing custom forms on WordPress.
- Proficiency in cPanel and SiteGround for managing hosting environments, backups, and domain-related tasks.
- Experience in optimizing website performance and speed, with familiarity in conducting regular site audits.
- Familiarity with GDPR, ADA, and web compliance standards.
- Proficiency in English is required.
- Strong knowledge of best practice procedures for website maintenance and development.

**Nice-to-Haves**
- Knowledge of design tools such as Adobe Photoshop or Canva for basic image editing.

**Soft Skills**
- Excellent problem-solving skills with a proactive approach.
- Strong communication skills for cross-team collaboration.
- High attention to detail and ability to optimize multiple websites and tasks efficiently.