Oral Care Consultant
Há 1 mês
No Relocation Assistance Offered
151079 - Recife, Pernambuco, Brazil
Do you want to come to work with a smile and leave with one as well? In between those smiles, your day consists of working in a global organization, continually learning and collaborating, having stimulating discussions, and making impactful contributions
If this is how you see your career, Colgate is the place to be Our dependable household brands, dedicated employees, and sustainability commitments make us a company passionate about building a future to smile about for our employees, consumers, and surrounding communities. The pride in our brand fuels a workplace that encourages creative thinking, champions experimentation, and promotes authenticity which has contributed to our enduring success. If you want to work for a company that lives by their values, then give your career a reason to smile...every single day. his position is responsible for develop and manage professional strategy for dentists for elmex brand, for building up and strengthening the scientific image of elmex by building trusting, long-term partnerships and networking with experts, KOLs, academia, dental associations, dentists and millennial dentists, dental students, generating demand to pharmacy,.
This person works in closely cooperation with elmex OCCs Supervisor. Interacts with Consumer Marketing, Category Retail Marketing Pharma and Customer Management Pharma to develop strategies and tactics and complete the oral care category generating demand through dentists to pharmacy channel.
Elmex Professional Brand Coordinator plays a meaningful role in positioning elmex in the professional area as an important, scientific, innovative, premium and credible oral care partner who is engaged in improving oral health.
**What you will do**:
**Works together with Professional Oral Care Head to develop the Professional touch-points plan & grid**
- Implement scientific related activities of the global PRO2020 reinforcing elmex scientific credentials and building strong relationships with key dental influencers
- Develop KOL and Academia engagement plan, including digital and millennial
- Sponsors, plans, and organizes activities such as scientific congresses, conferences and symposia, and identifies joint projects to work on with experts, academia and professional associations
- Implement Dental Schools Program & Academia Plan
**Provides scientific support to Consumer Marketing and Detailing**
- Adapts master professional bundle materials for local use including local legal approval.
- Works closely with consumer marketing to develop go-to-market plans to launch elmex products to experts, academia, professional organizations and clinical practices, including post launch performance measurement.
- Develops and delivers training and education to elmex OCCs and others on the scientific background and indication of products, their technology and scientific evidence to ensure the “expert-to-expert” approach according to target group
**Organization and People Management**
- Leads and develops a scientific affairs plan, including academic affairs implementation
- Monitors team dynamics, ensuring that the team is operating efficiently and effectively
- Reviews scientific programs and activities, ensuring optimal deployment of financial resources and quality planning
- Ensures that the OCCs team keeps current on scientific literature and elmex’s technology, products and ingredients
- Fosters the cooperation and coordination between scientific and the detailing/sales team to gain professional endorsements
- Ensures that “Lead with the Profession” imperatives are communicated to the entire team
- Conduct regular monitoring and performance management reviews and develops appropriate training programs to improve individual and team competencies and performance outputs
**Developing Go to Market Strategy**
- Development of a Strategy which defines the role of service provides to the professional in integration with pharmacy needs to generate dentists demand.
**Assessment of elmex performance in pharmacy channel and objective-setting**
- Leading the professional strategy linked with pharmacy strategy which seeks to exploit incremental sales growth opportunities in existing, emerging and new pharmacy customers
- Establishing objectives and critical metrics for all partners ensuring tracking mechanisms are in place and used
- Anticipating, predicting, and proactively responding to driven moves and tactics to the profession
- Tracking, reviewing and modifying professional plans to ensure elmex is driving consumption and brand objectives are achieved within pharmacy channel and customer P&L guidelines
- Conducting pre and post analyses of customer and channel promotions, developing a library of performance history, and adjusting business plans based on results to drive improved return on investment in all types of trade spending
**Objective setting, activity coordination and
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