Digital Advertising Strategist
Há 19 horas
We are seeking a skilled Programmatic Specialist to join our team.
This role involves managing account growth through implementing campaign solutions in Display and Video 360, developing campaign strategy, building campaigns, monitoring, and optimizing for spend and performance to meet and exceed customer marketing Key Performance Indicators (KPIs).
Required Skills and Qualifications- Bachelor's degree or equivalent practical experience.
- 5 years of experience in account management, programmatic media, and managing digital advertising campaigns.
- Experience in online measurement, operations, ad networks, DSPs, digital video, programmatic media, and Google platforms (DV360).
- Ability to speak and write in English and Portuguese fluently.
You will have the opportunity to work with a talented team of professionals who share your passion for digital advertising. You will also have access to cutting-edge technology and tools to help you succeed in your role.
Responsibilities- Manage account growth through implementing campaign solutions in Display and Video 360, developing campaign strategy, building campaigns, monitoring, and optimizing for spend and performance to meet and exceed customer marketing Key Performance Indicators (KPIs).
- Use advanced optimization techniques across Google, Mobile, and Video to optimize marketers' display spend, analyze trends, develop bid strategies, manage creative assets, and make budget allocation decisions across the book of business.
- Identify and seize opportunities, create and support multi-product solution promotions, and collaborate with the in-market business team to create a growth strategy for potential advertisers.
- Collaborate effectively with vendors and in-market sales team to drive growth plans of our large advertisers.
- Contribute to global scaled solutions efforts, including documenting best practice guides, socialize scenarios that adversely impact performance and follow process guidelines.
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