Fashion Trend Analyst

2 semanas atrás


São Paulo, São Paulo, Brasil SHEIN Tempo inteiro
Fashion Planning Specialist

We are seeking a highly motivated and detail-oriented Fashion Planning Specialist to join our dynamic team at SHEIN. The ideal candidate will possess a strong background in fashion and related fields, with a keen eye for identifying and analyzing emerging trends across various platforms.

Key Responsibilities:

  1. Monitor and analyze fashion trends across diverse platforms, including social media, runway shows, trade publications, and consumer behavior.
  2. Conduct in-depth research to identify emerging themes, styles, colors, and patterns relevant to our target market.
  3. Utilize analytical tools and data to track trends, consumer preferences, and market dynamics.
  4. Collaborate with design and product development teams to translate trend insights into innovative product concepts, prints, and collections.
  5. Evaluate market trends, competitive landscape, and consumer insights to identify new opportunities for growth and expansion.
  6. Analyze sales performance, pricing strategies, and market share to inform decision-making and optimize product offerings.

Requirements:

  1. Bachelor's degree in Fashion Design, Merchandising, Marketing, or related field. Master's degree preferred.
  2. Proven experience in trend forecasting, market analysis, or product planning within the fashion industry.
  3. Strong understanding of fashion trends, color theory, and design principles.
  4. Excellent communication and presentation skills, with the ability to articulate complex ideas and insights effectively.
  5. Ability to work collaboratively in a fast-paced environment, with a high level of attention to detail and accuracy.

Fluency in English is required. At SHEIN, we believe that diversity is the force that drives innovation. We are committed to creating an environment where all voices are heard, valued, and respected. All our vacancies are inclusive for people with disabilities, women, black people, LGBTQIAPN+ community, and all types of diversity.


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