Global Product Launch Manager

The Companion Animal Business Unit is responsible for leading strategy development and execution across markets worldwide. It drives global marketing strategies and activities to drive successful key company CA launches and maximize the value of in-line products.

This position plays a crucial role, interacting with all levels of the organization, including Senior Executives, to ensure optimized investments and successful Companion Animal strategic launches.

• Drive marketing strategy for new products and cross-portfolio initiatives through assigned regions.
• Develop regional and key market alignment in support of priority business drivers.
• Lead Regional and Country roadmap process and create Marketing Implementation Plans to maximize revenue.
• Direct and monitor marketing investments to identify areas for efficiency improvement and return.
• Oversee and implement Regional Marketing training to ensure regional consistency.
• Coach BU directors on promotional expense optimization.
• Organize necessary follow-up and task force with the regional and global teams to ensure successful delivery of aligned objectives.
• Work with the Digital enablement department and the regional and local marketing teams to develop customer journeys and omnichannel operational strategy.
• Communicate, collaborate, and align actions with key stakeholders within regional commercial organizations.
• Provide marketing team leadership to ensure successful implementation to support product launches worldwide.
• Collaborate closely with customer marketing, commercial, digital, and sales enablement to provide impactful launch materials.
• Understand how digital platforms and products are performing and drive iterative change to drive measurable results.
• Orchestrate Business steering process to track implementation of key launches.
• Collaborate with markets and regional management for new product demand requirements.
• Coordinate with supply chain to ensure alignment and prioritization of material availability to support market launches.

• Bachelor's Degree.
• Master's Degree, MBA, or Advanced degree in marketing, advertising, sales communications, or promotion preferred.
• Excellent English communication skills, both written and spoken.
• Strong life science, Veterinary medicine, animal science, medical marketing, and business experience highly preferred.
• Broad work experience in marketing and related sales support activities.
• Successful track record in creating best-performing positioning, campaigns, and tactical communication initiatives targeting medical professionals and consumers.
• Proven marketing experience of successful product launches with measured results and clear metrics.
• Good acumen of digital marketing planning and operational execution, customer engagement, sales engagement, information technology, and operating within regulated industries.
• Excellent ability to manage workflow with regional and local markets.
• Familiarity with the Animal Health industry or related industry, marketing, and commercial operations.
• Managing and executing product and launch communication plans.
• Monitoring performance metrics including revenue, pricing, forecasting, sales cycle, markets, and sales opportunity targets.
• Business Unit Director or Country Management leadership experience preferred.
• Interpersonal skills to develop and build strong internal and external relationships with key stakeholders.
• Ability to challenge and drive the organization towards project success.
• Ability to work in a matrix organization and collaborate with people across multiple time zones, functions, and locations.
• Excellent written and verbal communication and presentation skills.
• Good collaborator with high-quality working relationships internally and externally.
• Flexibility to support launches across multiple regions throughout the world when necessary.
• Able to travel up to 40% of time to different locations.