
Optimizing Ad Performance Specialist
Há 2 dias
We are searching for a skilled individual to fill a critical role in our engineering organization.
Job Overview:
The successful candidate will be responsible for creating and implementing scalable, production-ready machine learning systems that optimize revenue while enhancing user experience.
- Develop and scale algorithms that optimize engagement and revenue simultaneously.
- Apply cutting-edge machine learning approaches (e.g., reinforcement learning, deep learning for ranking) to improve ad performance.
- Build infrastructure to support real-time decisioning across millions of requests per day.
- Conduct rigorous experiments (A/B and multivariate tests) to measure model impact on business KPIs.
- Continuously improve ETL pipelines and monitoring systems to ensure reliable ad delivery.
- Collaborate with global teams to launch high-impact features.
- Stay ahead of emerging technologies and integrate them into the ML stack when they create competitive advantage.
- 5+ years of software development and machine learning engineering, including 3+ years focused on advertising systems.
- Proven experience optimizing ad performance using mature models and emerging technologies.
- Expertise in one or more areas: Recommendation Systems, Advertising Algorithms, NLP, or CV.
- Proficiency with Python, SQL, and modern frameworks.
- Familiarity with distributed data processing and cloud infrastructure.
- Strong analytical problem-solving skills and a proven track record of delivering results.
- Excellent communication, teamwork, and project management skills.
About Us:
Our company is a digital media business that reaches millions of visitors through various brands.
We turn audience attention into action through data, machine learning, and relentless optimization.
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