Creative Wordsmith

Results-Driven Copywriter

We are seeking a skilled and creative Direct Response Copywriter to join our team as Creative Strategist. The ideal candidate will oversee the entire creative process, from ideation to final execution, with a focus on UGC ads and psychology-based creatives for paid marketing channels.

The successful candidate has 3+ years of experience in creating paid advertisements for Meta Platforms, UGC, direct response marketing, and influencer/UGC partnerships.

1. Manage the full creative process to produce high-converting creatives on an ongoing basis.
2. Collaborate with our content manager to source new content for all marketing channels.
3. Drive measurable improvements in core advertising metrics across digital channels with improved creatives.
4. Script UGC Direct response creatives.
5. Analyze data from creative performance on Meta to improve creatives.
6. Develop new creative concepts and ideas with our marketing team.
7. Conduct strategic customer and competitor research to optimize creative efforts.

• Fully remote work arrangement.
• Fluent English language skills.
• 3+ years of experience in direct response expertise, preferably with performance creative for DTC brands or working at a creative agency.
• Proficiency in performance analytics tools such as Triple Whale, Motion, pitch decks, and spreadsheets.
• Lots of experience with creating briefs for UGC creators to produce high-converting content across paid channels.
• Creative and analytical mindset, with ability to generate fresh ideas, write scripts, and make data-driven decisions based on ad performance.