Acquisition Marketing Lead

3 semanas atrás

Brasil Pentasia Tempo inteiro
Acquisition Manager Job Description

Pentasia is seeking a highly motivated and results-driven Acquisition Manager to lead our marketing strategies and drive growth in the online casino sector.

Key Responsibilities:
  • Develop and implement acquisition marketing strategies across paid media, branding, affiliates, and additional marketing channels.
  • Execute multi-channel paid media campaigns with a strong ROI focus, including PPC, display, social, and affiliate marketing.
  • Conduct market analysis and competitor research to identify opportunities for growth and expansion.
  • Collaborate with cross-functional teams to ensure unified and effective campaigns, including content, creative, product, and analytics.
  • Oversee branding efforts to increase market presence and appeal to target audiences.
  • Manage budgets and optimize spending to maximize impact and ROI.
  • Design strategies for different geographic regions, with a focus on Latam (Brazil, Mexico, and Argentina) and India.
  • Navigate nonlocal markets using licenses such as the Curacao license.
  • Monitor, analyze, and report on campaign performance, providing insights and recommendations for ongoing improvements.
  • Build and maintain strong relationships with partners and stakeholders.
Qualifications:
  • Proven experience in acquisition marketing within the online casino sector, with a focus on non-sportsbook niches.
  • Strong expertise in branding and paid media strategies, with a track record of success.
  • Significant experience in marketing management, with a deep understanding of industry trends and market dynamics.
  • Experience working across multiple geographic markets, particularly in Latam and India.
  • Familiarity with operating under nonlocal licenses like Curacao, Anjouan, or Malta.
  • Strategic thinker with strong analytical skills, adept at making data-driven decisions.
  • Highly motivated and passionate about the casino industry, with a desire for long-term growth and development.
  • Excellent communication and interpersonal skills, with the ability to work effectively in a fast-paced environment.
Benefits:
  • Competitive salary with opportunities for performance-based increases.
  • Be part of a dynamic and growing company, working with a passionate team.
  • Work in a creative environment that values dedication and innovation.
  • Opportunities for career development and long-term growth.

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