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Marketing Data Insights Specialist

2 semanas atrás

Buenos Aires, Brasil beBeeAnalyst Tempo inteiro R$60.000 - R$100.000
Marketing Data Analyst Role

Drive business growth through data-driven insights as a Marketing Data Analyst.

Job Responsibilities:
  • Analyze marketing performance metrics to identify areas for improvement.
  • Measure and optimize campaigns across digital channels to maximize ROI.
  • Create interactive dashboards and reports to share key findings with stakeholders.
  • Conduct market research, customer segmentation, and competitor analysis to inform strategic decisions.
  • Develop and present data-driven recommendations to enhance marketing efficiency and effectiveness.
Requirements:
  • Bachelor's degree in Marketing, Business, Analytics, or related field.
  • Minimum 2 years of experience in a marketing or data analysis role.
  • Strong analytical skills and proficiency in reporting tools (Google Analytics, Tableau).
  • Experience with CRM and marketing automation platforms (HubSpot, Salesforce) is a plus.
  • Excellent communication and presentation skills are essential.