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Senior Brand Manager, Eye Care

2 meses atrás

São Paulo, São Paulo, Brasil Abbvie Tempo inteiro
Job Summary

AbbVie is seeking a highly skilled and experienced Senior Brand Manager to lead the strategic development and tactical implementation of our eye care brand strategy. As a key member of our commercial team, you will be responsible for driving business growth, maximizing brand sales, and delivering exceptional customer experiences.

Key Responsibilities
  • Develop and execute comprehensive brand strategies to drive business growth and maximize brand sales
  • Lead cross-functional teams to deliver sales performance, optimize resource utilization, and improve sales processes
  • Collaborate with key stakeholders to ensure timely and qualitative market intelligence information flow and effective brand strategy execution
  • Develop and coach talent to ensure continuous high performance and engaged talent pipeline in Sales and Marketing
  • Integrate global and area strategy/tactics into local brand planning strategy and execution
Requirements
  • Bachelor's degree or equivalent in a relevant field
  • Relevant experience with proven track record of success in a marketing and sales leadership position within the biotech/pharmaceutical industry
  • Ability to develop business vision, translate into strategies, and actionable, realistic execution actions
  • Excellent working knowledge of healthcare environment and evolving landscape
  • Excellent knowledge of strategic and tactical marketing and sales principles and techniques
  • Operates and leads effectively in a matrix structure
  • English language proficiency verbally and in writing
Preferred Qualifications
  • Proven track record of success in marketing and sales within FMCG, Media, or Digital/IT industry
  • Proven track record of having achieved extraordinary business results related to innovation