Influencer Marketing Specialist
Há 1 mês
About Us
At Menwell Limited, we're revolutionizing healthcare delivery through our comprehensive digital clinic. Our mission is to extend the healthy years of lifespan for a big part of the population in the UK, Brazil, and beyond.
Why Join Us?
We're on a mission to build one of the most impactful teams in the healthcare space. As a result, we're looking for incredibly ambitious, entrepreneurial, driven, and fun people to join us as we accelerate our growth and expansion.
About the Role
This role is ideal for a self-starter who can take the initiative, lead a project, own the decisions, and proactively look to solve problems. You'll be responsible for managing influencer performance in Brazil within all categories, interacting with agencies, analyzing data, exploring new opportunities, and implementing tests.
Key Responsibilities
- Take full ownership of Influencers performance in Brazil within all categories, interacting with agency, analyzing data, exploring new opportunities and implementing tests.
- Manage budgets to drive maximum returns for the business, in line with target KPIs, forecasting spending and acquisition volume within all the influencer hirings every month.
- Collaborate with a high-performing Growth team in Brazil and the UK, sharing results and insights on best practices and strategies.
- Develop internal relationships and collaborations with the agency as well as with the operations department to ensure all the content goes live with the correct briefs, products and gifts sent.
- Ideate and create performance creative briefs for influencers and creators' content.
Requirements
We're looking for someone with 3+ years of experience working in digital marketing, a strong understanding of the influence journey and how to sell products in this environment, experience in creative briefing, copy/content and creators/influencers ads, understanding of data tracking and conversion measurement, familiarity with all social media channels (Instagram, YouTube, TikTok, Twitter, Twitch...), and experience with high-growth and/or healthcare businesses is advantageous.
About You
You are a self-starter who can take the initiative, lead a project, own the decisions, and proactively look to solve problems. You're very organized, can manage projects with multiple stakeholders, tasks and timings. You're numbers-oriented, love working with data to drive insights and action. You have excellent communication and interpersonal skills, confident collaborating with marketing agencies and managing expectations and returns. You're ambitious, keen to learn, and ready to grow alongside a rapidly expanding business. You're very connected to social media, know a large number of influencers, and trends of the moment in multiple channels.
What We Offer
We offer a competitive salary based on experience, PJ model, remote, hybrid, and flexible work, with office options in São Paulo and Rio de Janeiro. We also offer stock options plan (company participation), meal and transportation compensations, 30 days holidays, and generous parental leave, with flexible working policies, Gympass, English classes, international exposure with direct interactions with the UK team, off-site meetings with the team for strategic alignment and team integration, and a fun and friendly work environment with a highly motivated team.
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