Senior Digital Marketing Strategist

Há 2 dias

Manaus, Amazonas, Brasil beBeeSeo Tempo inteiro R$70.000 - R$98.000
About the Role

We are seeking a high-caliber SEO Specialist to spearhead our digital marketing strategy and drive tangible results.

Key Responsibilities
  • Develop an in-depth SEO strategy from scratch for our product line, encompassing keyword research, competitor analysis, and market opportunity sizing.
  • Analyze search potential using paid traffic data across top markets (US, UK, Canada, Australia, etc.).
  • IDentify country-specific organic opportunities and long-tail keyword segments that can drive high-converting traffic.
  • Create a comprehensive SEO roadmap with clear short, medium, and long-term priorities.
  • Design a global sitemap and site architecture strategy to support content scaling.
  • Perform keyword clustering, competitor benchmarking, and SERP intent analysis using tools like Ahrefs, SEMrush, and Google Search Console.
  • Prioritize 'low-hanging fruit' opportunities to deliver fast and efficient organic traffic wins.
  • Determine technical SEO requirements and collaborate closely with product and engineering teams on implementation.
  • Optimize internal linking, metadata, schema, and page speed across product and content pages.
  • Establish a high-volume, high-quality content production engine from scratch.
  • Collaborate with writers to create scalable templates for long-tail pages (e.g., auto-generated phone lookup result pages).
  • Own topic ideation, content briefs, and quality control to ensure relevance and SEO performance.
  • Lead white-hat backlink campaigns, leveraging digital PR, partnerships, and outreach programs.
  • Monitor backlink profile health and competitor link strategies.
  • Own custom SEO KPIs and report progress across rankings, traffic, and conversions.
  • Continuously test and iterate to improve performance by region, keyword cluster, and page type.
Requirements
  • 5+ years of hands-on experience in SEO for web-based products.
  • Proven track record of building SEO programs from scratch in product-led companies.
  • Deep expertise with keyword research, competitive analysis, and market opportunity sizing.
  • Experience with high-volume SEO strategies, including templated landing pages and user-generated long-tail pages.
  • Advanced proficiency in Ahrefs, SEMrush, Google Search Console, Screaming Frog, and other SEO diagnostic tools.
  • Familiarity with web analytics tools (e.g., GA4, Looker Studio) and content CMS platforms.
  • Strong understanding of search intent, ranking factors, and algorithm updates.
  • Experience setting up content production pipelines and collaborating with copywriters, designers, and developers.
  • You're analytical, curious, and relentless about data.
  • You think like a product owner—business results > vanity metrics.
  • You thrive in high-autonomy, fast-paced environments and know how to scale things that work.
Benefits

We offer a dynamic work environment where innovation meets passion. Our team is united in pushing the boundaries of technology and innovation, fueling our ambition for excellence and driving impact globally.

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