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Digital Marketing Specialist
2 meses atrás
Job Title: Paid Advertising Specialist
Location: Remote
Company Overview:
Numana SEO is a digital marketing agency that delivers effective, data-driven strategies to drive results. Our services include web design, search engine optimization, pay-per-click advertising, social media marketing, brand development, and content creation.
Job Summary:
We are seeking a highly skilled Paid Advertising Specialist to join our team. The successful candidate will be responsible for managing, optimizing, and scaling paid advertising campaigns across multiple channels, including Google Ads, Facebook Ads, and LinkedIn Ads. The ideal candidate will have a strong understanding of PPC platforms, A/B testing, conversion rate optimization, and data analysis.
Key Responsibilities:
- Develop and execute paid advertising strategies to drive conversions and revenue growth
- Manage and optimize paid advertising campaigns across multiple channels
- Collaborate with cross-functional teams to develop effective ad creative and landing pages
- Monitor performance metrics and key performance indicators (KPIs) to inform campaign optimization
- Provide data-driven insights and recommendations to improve campaign performance
Requirements:
- Bachelor's degree in Marketing, Advertising, Business, or a related field
- 3+ years of experience in paid advertising, with a focus on Google Ads, Facebook Ads, and LinkedIn Ads
- Excellent knowledge of PPC platforms, including campaign creation, optimization, and reporting
- Experience with A/B testing, conversion rate optimization (CRO), and landing page optimization
- Demonstrated expertise in data analysis and reporting, with strong proficiency in Excel or Google Sheets
- Excellent communication skills and ability to work effectively in cross-functional and collaborative teams
- Google Ads certification is preferred
- Experience with e-commerce, lead generation, and B2B marketing is a plus
What We Offer:
The opportunity to work remotely and contribute to a dynamic team of digital marketing professionals. Competitive salary and benefits package. The chance to learn and grow with a company that values innovation and excellence.