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Marketing Director
2 meses atrás
We are seeking a highly skilled Marketing Director to lead our marketing initiatives in the Brazilian market. As a key member of our team, you will be responsible for developing and executing innovative marketing strategies to drive growth and enhance consumer engagement.
Main Responsibilities:
- Develop and implement comprehensive marketing plans to promote Danone's brands and products in the Brazilian market.
- Lead cross-functional teams to drive marketing initiatives, including digital marketing, product launches, and brand messaging.
- Conduct market research and analysis to understand consumer needs, preferences, and trends, and adapt strategies accordingly.
- Manage and oversee the marketing budget to ensure effective allocation and maximum ROI.
- Lead, motivate, and develop the marketing team to foster a culture of innovation and excellence.
- Establish and maintain strong relationships with external partners, agencies, and stakeholders to support marketing objectives.
- Monitor and evaluate marketing campaign performance, leveraging data and analytics to inform future marketing strategies.
We are looking for a highly qualified candidate with a strong background in marketing and leadership. The ideal candidate will have:
- A Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or equivalent is highly preferred.
- Marketing experience in a leadership role, preferably within the Consumer Packaged Goods (CPG) or Fast-Moving Consumer Goods (FMCG) sectors.
- A proven track record of developing and implementing successful marketing strategies.
- Strong analytical skills with the ability to translate consumer insights and market trends into actionable strategies.
- Excellent leadership and team management skills, with the ability to inspire and motivate a diverse team.
- Outstanding communication and interpersonal abilities, proficient in both Portuguese and English.
- A deep understanding of the Brazilian consumer market and the ability to navigate its unique challenges and opportunities.
- Proficiency in digital marketing tools and platforms.
Danone is a global company dedicated to bringing health and nutrition to the greatest number of people. We strive to make our mission benefit people of all ages, in all social and cultural environments, and in all parts of the world.
We are a company that values diversity and promotes inclusivity, considering people with disabilities in all our opportunities.