Channel Sales Manager

4 semanas atrás


São Paulo, São Paulo, Brasil Ferrero International S.A. Tempo inteiro

Key Responsibilities:

  • Lead a Key Account Customer (LASA) / Proximity / Convenience / Pharma, managing and supervising the relationship with Central Purchasing of Drugstores, Convenience Stores, and Proximity clients organizations to negotiate and sign contracts and develop sales.
  • Collaborate with the Customer Manager Channel to define sales strategies (targets, programs, commercial initiatives, and promotional policies) for the Drugstores, Convenience Stores, and Proximity clients.
  • Develop and propose objectives, sales strategies, sales conditions, and action plans for the KA Customer, identifying and proposing opportunities for business development and growth for Drugstores, Convenience Stores, and Proximity clients.
  • Ensure the proper application of retail prices and sales conditions of the assigned clients, participating in the forecast process to ensure compliance with company guidelines for dispatching priority, transport planning, and freshness management.
  • Manage proper credit management according to defined guidelines, liaising with Finance to resolve issues.
  • Accountable for achieving sales objectives for Drugstores, Convenience Stores, and Proximity (Oxxo and DIA) clients, defining commercial priorities according to Trade Marketing plans (pricing, promotional projects, display activities).
  • Set growth targets for key clients and monitor client performance, highlighting gaps and causes, defining client plan guidelines (sales target by area, profit, timing, pricing, promotion, events).
  • Design and implement solutions to specific performance issues (new initiatives, additional events, pricing, stock, and service level), promoting projects and partnership initiatives with Drugstores, Convenience Stores, and Proximity (Oxxo and DIA) clients.
  • Ensure proper negotiation management and participate directly in key situations (contract signing, conflict management, etc.), guaranteeing compliance with commercial policies for Drugstores, Convenience Stores, and Proximity clients.
  • Supply information to management concerning sales activities and plans in the Country, maintaining country contact to enhance knowledge of the marketplace.
  • Ensure proper management of the budget in line with business objectives, proposing sales volume budget with the Field functions, proposing forecasts of commercial and assigned structure costs.
  • Accountable for compliance with spending guidelines, monitoring performance, developing the channel long-term strategy based on RTM, Commercial policy, execution programs, and Sales Structure.

Minimum Requirements:

  • Completed higher education; desirable Postgraduate degree.
  • Advanced English / Basic Spanish.
  • Proven experience in the commercial area with direct sales.
  • Desirable courses related to Finance Management for Sales.
  • Leadership and presentation skills and techniques.


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