Social Media Strategist

Há 5 dias

Brasil beBeeMarketing Tempo inteiro R$60.000 - R$80.000
Job Title: Social Media Specialist

About this role:

We are looking for a talented and motivated professional to drive our marketing and operations strategy, contributing to our success and growth.

  • Develop content strategies for social networks, aligned with brand objectives, products and public behavior;
  • Manage the editorial calendar, guaranteeing consistency and relevance in publications, in line with our branding directors;
  • Create briefings and accompany the development of creative materials with partners, influencers, groups and other stakeholders;
  • Ensure extreme attention to the contents used, respecting the brand guides of our partners and author's rights;
  • Identify market trends and opportunities to position the brand as a reference in the segment;
  • Accompany external movements and provide action planes for the channels;
  • Generate weekly analytical reports on the performance of social networks, presenting insights and recommendations for continuous optimization during the planning time;
  • Occasionally provide in-person coverage of sponsored events and fairs held throughout the country;
  • Make video content recordings for multiple company channels.

Requirements:

This is an exciting opportunity for a professional with expertise in developing and executing social media strategies. The ideal candidate will have skills and vision to drive our marketing team forward, contributing to our success and growth.

  • Higher education in Social Communication, Marketing, Advertising, Journalism or related areas;
  • Advanced knowledge in engaging and organic audience growth on main platforms: Instagram, TikTok, LinkedIn, Facebook, YouTube;
  • Advance English;
  • Skill in planning and executing social media strategies with a focus on results and company OKRs;
  • Ability to analyze metrics and generate reports through the use of tools such as Google Analytics, Meta Business Suite and similar;
  • Experience with creative creation of content for different formats (short videos, videos, lives, etc.);
  • Excellent written and verbal communication with skills in storytelling, copywriting and application of brand voice tone;
  • Organization, non-customer focus, innovation, adaptability; Have initiative, excellent work ethic, excellent judgment, attention to detail and positive customer service attitude;
  • Ability to translate technical features and benefit statements into integrated value-based marketing communication programs;
  • Experience in recipe management and growth strategies through social networks.

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