Innovative Brand Strategist

Há 3 dias


São Paulo, São Paulo, Brasil beBeeCreative Tempo inteiro R$60.000 - R$70.000
Senior Creative Strategist Role Overview

This senior-level position focuses on developing impactful creative strategies that align with business objectives and drive success across various digital channels.

Key Responsibilities
  • Strategize and plan tactics based on creative messaging, promotions, and concepts
  • Conduct market research and benchmark local context, global communications, and campaigns to identify areas for improvement
  • Collaborate with cross-functional teams to manage projects and ensure successful campaign execution
  • Oversee the quality of all creative assets, serving as a gatekeeper for high standards
  • Lead the development of creative aspects for performance marketing activities in Latin America (LATAM)
  • Identify business challenges and propose scalable solutions to address them
  • Analyze consumer patterns to inform creative strategy and advise stakeholders accordingly
  • Develop and maintain briefs, facilitating brainstorming sessions with external creative agencies like Winclap
  • Conceptualize new ideas for the creative strategy, ensuring alignment with business goals
  • Manage ongoing tasks and track progress to meet deadlines
  • Prioritize requests from creative agencies and collaborate to adapt and implement creative solutions
  • Provide essential information for campaign implementation and facilitate reporting standardization
  • Coordinate and schedule A/B testing for upcoming creative initiatives, standardizing testing procedures to enhance current creatives


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