Digital Marketing Professional

Há 3 dias

São Paulo, São Paulo, Brasil beBeePaid Tempo inteiro R$70.000 - R$100.000
Job Opportunity

We are seeking a Paid Media Specialist to join our team.

The successful candidate will be responsible for managing and optimizing omnichannel performance campaigns across various platforms, including Google Ads, Meta Ads, TikTok, and Retail Media.

This role requires a deep understanding of media channels and the ability to develop and implement effective paid media strategies that drive clear ROI/ROAS outcomes.

About the Role

The Paid Media Specialist will oversee the complete campaign lifecycle, from client onboarding and media planning to execution, A/B testing, and performance reporting.

You will work closely with clients to understand their business goals and align paid media strategies accordingly.

Campaign Strategy & Lifecycle Management
  • Client Onboarding: Collaborate with clients to understand their business objectives and develop tailored paid media plans.
  • Media Planning: Develop detailed media plans that define target audiences, budgets, channels, and key performance indicators.
  • Campaign Execution: Launch and manage campaigns across multiple platforms, ensuring optimal allocation of resources for maximum performance.
  • A/B Testing: Plan and execute A/B tests across platforms to determine optimal creatives, audiences, bidding strategies, and landing pages.
  • Optimization & Reporting: Continuously monitor performance, implement learnings from A/B tests, and generate comprehensive reports to demonstrate ROI/ROAS.
Requirements:
  • 3+ years of experience in managing paid media campaigns, ideally within a digital marketing agency.
  • Proven track record of driving performance campaigns with clear ROI/ROAS outcomes.
  • Strong expertise in Google Ads and Meta Ads platforms, with working experience on TikTok, Retail Media, and programmatic channels.
  • Exceptional organizational skills and proficiency with CRM systems.
  • Fluent in both Spanish and English, with excellent communication and reporting skills in both languages.
Benefits

We offer a dynamic and collaborative work environment, opportunities for professional growth, and competitive compensation packages.

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