NorCal Sports Writer

Thriving Sports Journalist Opportunity

We are seeking an exceptional sports journalist to cover Northern California and deliver high-quality content across multiple mediums.

This role requires a self-motivated individual who can consistently identify what drives interest in professional, collegiate, and high school sports.

The ideal candidate will balance breaking news with insightful analysis and deeply researched stories to become a trusted source for NorCal sports news and information.

Broad expertise in key players and personalities driving interest is essential to effectively cover Northern California sports. This includes comfort on camera, analyzing news with precision and clarity, especially in vertical video formats.

This position involves collaborating with fast-paced teams to achieve the goal of becoming a leading sports news source in the country.

• Develop engaging content in various formats to grow audience on USA TODAY and other network sites.
• Mastery of best practices for maximum reach on search / social media and commitment to getting content to top of Google carousels.
• Staying up-to-date on trending topics in Northern California sports to provide quick responses.
• Engaging readers daily through written, video, and social media content.
• Tracking performance and adapting to constant adjustments to reach performance goals.
• Demonstrating creativity in developing fresh content, writing SEO-friendly headlines, and sharing content socially.
• Owning the opportunity to execute strategy, make significant audience gains, and work in a fast-paced and rewarding journalism environment.

To succeed in this role, candidates must reside in Northern California, hold a degree in communications, journalism, marketing, or a related field, and possess 3+ years of experience as a sports journalist with multimedia expertise.